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Trump: How-to articles covering the latest marketing tactics, tips, and strategies.
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#SocialSkim: LinkedIn's New Benchmark Tool; Facebook's Enterprise Software: 10 Stories This WeekChristian NeriThis week: LinkedIn's new tool helps measure your competition's growth; Facebook's quiet journey into enterprise software, plus new Group admin controls; how Twitter's edging toward profitability; cool ways to get ...
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#SocialSkim: Facebook and Instagram Redesign, Amazon's Spark vs. Instagram and Pinterest: 10 Stories This WeekChristian NeriThis week: Facebook, Instagram aim for engagement with redesigns; all about Amazon's Spark social platform; LinkedIn's smart share options, a court case it lost, and its native video; Apple pushes ...
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The Dangers of Being Too Political on Social MediaMike AlltonA friend shared an image on Facebook. Intended to be a funny political meme, it instead offended many who saw it... Should she have shared that post? Could she have ...
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#SocialSkim: Facebook's Latest Algorithm Change, LinkedIn Tips by LinkedIn: 13 Stories This WeekChristian NeriThis week: Facebook aims to optimize for video and so updates its algo; LinkedIn shows how it markets itself on LinkedIn; Snapchat files IPO; Facebook video on a TV screen ...
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Turmoil Ahead: The Future of Net Neutrality, Publishing, and Digital MarketingRahul AgaskarIn 2017, marketers will be at the mercy of politics. Net Neutrality, a pillar of Cloud-based content, apps, and services, faces extinction. If the Web becomes a pay-for-performance utility, Cloud-based ...
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#SocialSkim: LinkedIn Data Deal to Help Marketers, Facebook Tests Messenger Ads: 12 StoriesChristian NeriLinkedIn promises more targeting capability; Facebook tests ads on Messenger; Google+ finally builds an insights feature; Facebook replicates Snapchat's Story; Snapchat's offline ad targeting; why B2Bs are still wary of ...
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From Making Headlines to Sustaining Engagement: What Donald Trump Can Learn From MarketersLaura BreslawAs he moves from provocateur to President, what can Donald Trump learn from marketers about how to build relationships, grow influence, and sustain engagement? He might consider these four marketing-tested ...
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How-to Articles
- The PMO: Unlocking CRM Campaign Efficiency and Peak Performance by Nick Lavacca
- Rising Subscription Prices: Trends and Tactics for Managing ... by Guy Marion
- Jamie Dimon on AI: What He Gets Right, and What He Leaves Out by Ed Valdez
- The Media Landscape Is Shrinking, Can PR Adapt? by Grace Williams
- The New Age of AI-Powered Search: How B2B Marketers Can Keep Up by Andrew Norris