Instagram

Instagram: How-to articles covering the latest marketing tactics, tips, and strategies.

• The Influence of Instagram [Infographic]Laura Forer
  Instagram has major potential to bring awareness to your brand—and you don't always have to pay celebrity prices to be seen. The channel is growing fast, in part thanks to ...
  Influencer Marketing, Instagram, Social Media
• The Paid Social Channels Marketers Are Most Bullish AboutAyaz Nanji
  Which social networks are brands and agencies advertising on most? Are marketers more bullish about some paid social platforms than they are about others?
  Advertising, Facebook, Instagram, LinkedIn, Research Summaries, Social Media, Social Networking, Twitter, YouTube
• The Science of Sharing: Who, What, Where, and Why [Infographic]Laura Forer
  How can you encourage your audience to share your social media content? Understand who they are, what they want to share, which platforms they share on, and why they share. ...
  Customer Behavior, Facebook, Instagram, Social Media, Twitter, Videos, YouTube
• How to Spot Authentic (and Fake) Instagram InfluencersBilly Bones
  Can you spot a real from a fake? Here are some tips to determine whether the Instagram influencers you work with are as influential as they claim.
  Influencer Marketing, Instagram, Social Media
• The Social Networks B2B and B2C Marketers Value MostAyaz Nanji
  Facebook is the most used and the most valued social network by both B2B and B2C marketers, according to recent research from Social Media Examiner.
  B2B Marketing, Digital Marketing, Facebook, Instagram, LinkedIn, Research Summaries, Social Media, Social Networking, Twitter
• Five Ways You Can Use User-Generated Content to Boost Your E-commerce Brand
  It's harder than ever to grab your customers' attention. But if you allow them to share their opinions and experiences, they're more likely to engage with your brand—while creating marketing ...
  Content, E-Commerce, Instagram, Social Media, User-Generated Content
• The Best Days and Times to Post on Social Media [Infographic]Laura Forer
  The latest data from Unmetric shows the best times to post on Instagram, Twitter, and Facebook. Pay close attention: Each platform has its own peak days and hours.
  Facebook, Instagram, Social Media, Twitter
• The Updated Guide to Facebook Ad Placements [Infographic]Laura Forer
  Facebook can be an effective way to reach your audience—because it offers a variety of ad placement options depending on your goals. Check out this infographic to learn how to ...
  Advertising, Facebook, Instagram, Social Media
• Instagram Influencer Engagement BenchmarksAyaz Nanji
  Instagram influencers who have 1,000 to 5,000 followers tend to garner more engagement from their audiences than do influencers with larger followings, according to recent research from Mavrck.
  Influencer Marketing, Instagram, Research Summaries, Social Media, Social Networking
• Teens' Favorite Social Networks, Fashion Brands, and RestaurantsAyaz Nanji
  Snapchat and Instagram are the most popular social networks among American teens, according to recent research from Piper Jaffray.
  Demographics, Instagram, Research Summaries, Retail Marketing, Snapchat, Social Media, Social Networking