Video Blogs

Video Blogs: How-to articles covering the latest marketing tactics, tips, and strategies.

• How to Use Video Content to Create a Loyal AudienceAli Liaquat
  Video content is becoming indispensable for your marketing efforts... Here's how you can create engaging videos and use your video content to build a loyal audience.
  Content, Content Marketing, Customer Loyalty, Customer Relationships, Video Blogs, Videos
• #SocialSkim: The Biggest Social Channel You're Missing Out on, Twitter Abandons E-Commerce: 12 Stories This WeekChristian Neri
  This week: Amazon's Twitch social platform; Twitter's renunciation of e-commerce; big changes to Facebook Live; Snapchat's new approach to search; ingredients for highly engaging Facebook posts; a content marketer's guide ...
  Advertising, Content, Content Marketing, Digital Marketing, Digital Theory, E-Commerce, Facebook, Instagram, Mobile Marketing, Publishing
• How to Write a B2B Explainer Video Script That ConvertsColin Hogan
  You market and sell to businesses. So, if you're going to create B2B sales and marketing material (which—make no mistake—your explainer video is), keep in mind these five tips for ...
  B2B Marketing, Content, Content Marketing, Lead Generation, Sales, Video Blogs, Videos, Web Content, Writing
• YouTube Film School for Marketers: The Scrappy Upstart's Cheat Sheet for High-Quality Video MarketingLena Brooks
  If you don't have video experience, video marketing can be intimidating. But it doesn't have to be. Here's a cheat sheet to get you started making great videos for YouTube.
  Content, Content Marketing, Social Media, Video Blogs, Videos, YouTube
• #SocialSkim: Twitter Video Grabs, Oculus Movies, Snapchat Discover, Social for Sales, More!Angela Natividad
  Find out how winter storm Juno affected the social sphere, what Twitter's got in store for video, Facebook's Oculus big-screen schemes, the skinny on Snapchat's Discover feature, and integrating a ...
  Advertising, B2B Marketing, B2C, Collaboration, Content, Digital Marketing, Digital Theory, Facebook, Mobile Marketing, Snapchat
• You Need to Add Video to Your Personal Branding StrategyWilliam Arruda
  Video is the future of personal branding. It's your best opportunity to stand out from the pack and increase your influence.
  Brand Awareness, Brand Management, Career Management, Content, Search Engine Marketing, SEO, Thought Leadership, Video Blogs, Videos
• #SocialSkim: Interneterventions, Facebook Is Like the Plague, Pinterest PersonalizedAngela Natividad
  The week in social was action-packed. Get an Old Spice "internetervention," see how Pinterest plans to get personal (and monetize compulsive recipe-sharing), find out what Facebook and the bubonic plague ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Mobile Marketing, Pinterest, Social Media, Social Networking, SocialSkim, Twitter
• 11 Quick-Hit Tips for Getting Started With Google+ Hangouts on AirGrant Tilus
  If you're interested in getting your brand in front of a larger audience, one way to do so is to create high-quality, engaging, and informative video content for your target ...
  Content, Content Marketing, Content Strategy, Customer Acquisition, Google+, Inbound Marketing, Lead Generation, Publishing, Social Media, Video Blogs
• The State of Video in 2013 [Video Infographic]Jose Sanchez
  This video infographic about the state of video marketing and its growth within social media channels provides facts and figures about the growth of video, its consumption on mobile devices, ...
  Content, Marketing Strategy, Mobile Marketing, Video Blogs, Videos
• Free and Paid Ways to Promote Your Brand on YouTubeAlesia Krush
  Can a marketer combine free and paid YouTube promo methods in a campaign? Of course. Moreover, if you do it the smart way, each individual method becomes more effective.
  Advertising, Google, Video Blogs, YouTube