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• 7 Tips to Bring the Customer Experience Mindset to Every DepartmentLinda Ireland
  MarketingProfs blogger Linda Ireland offers seven ideas for bringing the mindset of fantastic customer service to every department within your organization.
  Content
• Are You Building Relationships With Your Influencers? (You Should Be.)Guest Blogger
  MarketingProfs guest blogger Amanda Maksymiw of OpenView Labs discusses why you should integrate influencer marketing into your mix and gives you 5 steps to guide you through it.
  Content
• 10 Ways to Make Your Blog Less SuckyDanielle Rodabaugh
  Blogging can be powerful and effective only when it's done well. Learn 10 essential tips for writing killer posts that will attract readers—and keep them coming back for more.
  Blogging, Content, Creativity, Humor, Marketing Tips, Writing
• 12 Ways to Improve Social Media Marketing in 2012Megan Leap
  MketingProfs blogger Megan Leap shares the 12 big ideas for improving B2B social media marketing from the experts—our SocialTech 2012 Program Advisory Committee.
  Content
• May the Force Be With You: Movie Quotes & Social MediaSteve Olenski
  MketingProfs blogger Steve Olenski has some fun with the American Film Institute's Top 100 Movie Quotes. How do these relate to social media? Read on to find out.
  Content
• 10 Ways to Break Your Email Subscribers' HeartsMegan Leap
  What breaks your heart in an email? MarketingProfs blogger Megan Leap asked our LinkedIn and Facebook friends to get the scoop about what makes email subscribers cry.
  Content, Email
• 5 Ways B2B Marketers Can Think (and Act) DifferentCarlos Hidalgo
  MarketingProfs blogger Carlos Hidalgo shares five solid ways that B2B marketers can adopt the "Think Different" slogan to make a world of difference in their field.
  Content, Sales
• Is Your Content Too Focused?
  Any SEO strategy hinges on offering relevant, valuable information. But that might not mean what you think it does. According to the Todaymade blog, we content marketers gravitate toward discussions of ...
  Content, SEO, Social Media, Websites
• 5 Email Marketing Lessons from Nigerian Scam LettersMegan Leap
  MrketingProfs blogger Megan Leap shares five quick lessons from Nigerian scam letters and what marketers can do to NOT sound like them.
  Content
• How to Be Authentic to Your CustomersGuest Blogger
  MarketingProfs guest blogger Sherry Orel of Brand Connections share four tips for letting customers know that your business is the real deal.
  Advertising, Branding, Content
• An Argument for Content Creation Before Optimization
  "Search engines rank individual pages, not your site as a whole," writes Nick Stamoulis at the Search Engine Optimization Journal. "This means that each page needs to be optimized for ...
  Content, Keywords, Search Engines, SEO
• 5 Content Writing Lessons from Bone-Chilling TalesVerónica Jarski
  MarketingProfs celebrates Halloween with blogger Veronica Maria Jarski's writing lessons about what we can learn from classic scary stories to make our content last forever.
  Content, Copywriting
• Four Reasons to Reconsider Automated Content Sharing
  We've emphasised multiple times the importance of sharing content and of being a good curator of the latest and greatest info out there. You've no doubt developed a list of ...
  B2B Marketing, Content, Customer Engagement
• Trick or Tweet: Top 8 Twitter Pet PeevesMegan Leap
  MarketingProfs blogger Megan Leap divulges 8 Twitter pet peeves, from automated direct messages to sexy bots and bio typos, that make us cringe in disgust and disbelief.
  Content, Twitter
• Social, Interactive Options Boost Influence of B2B Content
  Prospective technology buyers who consume whitepapers and other types of tech content say they perceive marketing collateral to be more influential when it displays a social sharing option, or when ...
  B2B Marketing, Content, Research Summaries, Social Media, White Papers, Word-of-Mouth
• New Study: Marketers Want Your BabiesTed Mininni
  MarketingProfs blogger Ted Mininni discusses the latest findings mentioned in an Adweek article regarding marketers targeting newborns and toddlers up to age 3.
  Advertising, Branding, Content
• The Scariest Traits a Marketer Can PossessCorey O'Loughlin
  MrketingProfs blogger Corey O'Loughlin shares the top three scariest traits that a marketer can possess and why these traits are so harmful to business.
  Content
• How to Evolve With the New Rules of SEO
  "Not long ago in the world of online content, the top search engines were a lot like the most popular casinos in Las Vegas," writes Brendan Cournoyer at the Business ...
  Content, Keywords, Links, Search Engine Marketing, SEO, Social Media, Web Analytics
• 5 Monsters That Suck the Life Out of Your Blog PostVerónica Jarski
  MarketingProfs blogger Veronica Maria Jarski kicks off Halloween week at the Daily Fix by discussing the top five monsters that suck the life out of your blog post.
  Blogging, Content
• Five Tactics to Energize Your Startup's Email Campaigns [Slide Show]Yo Noguchi
  Email campaigns are one of the most essential components of a startup's marketing strategy. They can build customer trust and establish you as an expert in your field. Energize your ...
  Content, Email Campaigns, Email Marketing, Marketing Strategy