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Customers v. Warehouses: What Constitutes a TrendStephen Denny
The music industry has been declared dead. CD sales experienced the steepest plunge in recent memory, according to the , with a double-digit decline of Artist management now view CD ...
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Are We Hiding Behind a Mask of Anonymity?Lewis Green
Having a fictitious name or writing under a nom de can be fun, and it can be completely honest. And then, I wonder. Can doing so also provide cover for ...
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Professional Service Firms and Social Networking: Part 2 of 6Suzanne Lowe
Here's Part Two of my six-part conversation about professional services firms and social networking, with 's Tim Gilchrist and Steve Fisher. If you missed it, here's Part I've watched as ...
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Web Sites: Designed by Dogs, Managed by CatsGerry McGovern
A key danger in Web site design is over-ambition. We need to design a Web site we can professionally
Here's what I I travel a lot. And when you travel ...
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The Importance of a 'Web Strategy'Gavin Heaton
It is easy to build a Web site these days. And with a raft of online tools and systems like blogs, YouTube, Facebook, MySpace, etc., it is even easier to ...
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Don't You Hate a Midweek Holiday?Ann Handley
July 4th falling... well, on July 4th... makes it a little tricky to celebrate on July 2nd, or 6th, or any day other than a Wednesday, as it is this ...
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MarketingProfs: Our New LookAnn Handley
Today is the first business day of our Web 's new look. This change isn't just cosmetic. Instead, it highlights and incorporates the many valuable components that now make up ...
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The Dirty Little Secret about ProposalsLewis Green
In my youth, in the days before we males were rescued and transformed by feminism, it was popular among us boys to say the following about "You can't live with ...
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Weblish Spoken Here: Debut on The Huffington PostAnn Handley
If you aren't in line for an iPhone today or stuck in traffic heading to the shore, take a jaunt over to the The Huffington , where my debut blog ...
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Remove Idea-Blocking Obstacles with ConducivityPaul Williams
As marketers and business people, our time is spent coming up with creative ideas, problem solving, and decision making. With focus, concentration and inspiration, we are better and faster at ...
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Caring as MarketingHarry Joiner
I'm alive, but man -- what an insane last couple of weeks, both personally and professionally. I'll be blogging about the executive search-related issues after they get resolved, but not ...
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Got Comments? How to Get More Interaction on Your BlogMack Collier
The other day I was checking out Monster's , and while at first glance it appears to be a solid company blog, I noted a glaring problem. The blog's comment ...
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A Logo in a Logo = the New Logo?Drew McLellan
Your client is a large retailer, Cooper's Pharmacopia. Among their customer group, they are very well known and established. They have done a good job of consistently branding themselves. Both ...
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Liddle Explores a New Market for Plastic WasteTed Mininni
Briton Richard is taking on the huge problem of plastic waste in his country, and the impact of his efforts is creating a ripple effect --not only in Britain, but ...
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Professional Service Firms and Social Networking: Part 1 of 6Suzanne Lowe
Many of my readers know I publish a newsletter called The Marketplace as a companion to my book, Marketplace Masters, How Professional Service Firms Compete to . The focus of ...
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A New Frontier in Product Placement?David Reich
Product placement became a hot topic a few years ago with the influx of placement on TV reality shows, taken to its most blatantly obnoxious peak by Donald Trump on ...
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Men, Women & Philanthropy: Who Gives?Andrea Learned
I recently presented to a conference audience of amazing people in the philanthropy "business" in Cambridge, MA. A number of them were women who had been young during prime feminism-emerging ...
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Blogging and Your Marketing Program: A Nice Addition... or a Necessary One?Scott Baradell
Here and elsewhere, you've read posts from various blog consultants trying to drag you into the social-media swimming pool. If you're like most companies, however, you're kicking and screaming all ...
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The End of Fixed Pricing?Paul Barsch
As more companies across the globe become data driven and adopt analytics to improve decision making, marketers are focusing on "price" as a way to immediately improve top line revenues ...
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Strength of Social Media: Somebodies Can Be NobodiesAnn Handley
The degrees of separation between the "somebodies" and the "nobodies" inch closer All voices count. The playing field Yesterday the New York (and, previously, ) pointed me to Rosie O'Donnell's ...