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• Walking Like a Man (But Buying Like a Woman)Andrea Learned
  Are men the "next big thing" for marketers? According to an AdWeek , it would seem so. Does this mean we should throw our women's market knowledge out the window ...
  Content
• Hey Blogger, Are You Ready for the Lawsuit?Drew McLellan
  When a journalist takes on a company, brand, individual or other entity -- they are protected by the big media companies that employ them. Bloggers, not so much. Leslie Richards ...
  Content
• Behavioral Targeting - Where's the Fine Line?Paul Barsch
  Behavioral targeting has caught the attention of the US congressional leaders, as privacy advocates grow concerned with the tremendous amount of web data collected by internet businesses such as ISPs ...
  Content, Facebook
• One Man's Trash...Ted Mininni
  A recent NPR profiled an intriguing artist and entrepreneur named Justin Gignac. In that story, titled "Treasure or Trash? Artist Says It's in the Packaging," Gignac puts forth a persuasive ...
  Content
• Command & Control Branding: Not Dead Yet?Paul Dunay
  For years, classic brand strategy has always been about the creation of a single message that can be used with all of your constituents; investors, employees, senior management and customers ...
  Advertising, Branding, Content
• Want a Free Pass to the Inbound Marketing Summit?Ann Handley
  I'm attending the Inbound Marketing September 8th in Cambridge, MA, listening to the likes of Seth , David Meerman , Greg , Chris , Christopher S. , Mike , and ...
  Content
• Why Are Some Webinars So Bad?Elaine Fogel
  Why is it that so many Webinars are bad? The technology makes it easy, but that doesn't mean that the presenter is good, the content valuable, or the topic of ...
  Advertising, Content
• Brands On TwitterAnn Handley
  The microblogging platform Twitter has had anything but a relaxing summer, plagued as it has been by outages, brownouts, disabilities, and new competition in the form of and others. But ...
  Content
• The Aesthetics Of ViralTangerine Toad
  There's been a whole lot written about why calling an online video "viral" doesn't make it Scott did an excellent take on it a few weeks back. But what I ...
  Content
• Psychology of Buzz Marketing: A Podcast with Jim Calhoun, CEO of Popular MediaPaul Dunay
  Why are some Buzz Marketing programs better than others? What makes one program more Buzz worthy than These questions and more are why I interviewed Jim Calhoun the CEO of ...
  Content
• 'Let Your Food be Your Medicine': 7 Trends Worth WatchingTed Mininni
  A recent points out that "Nutraceuticals May Be Near Tipping Point in the U.S." While the average American is spending $90 per year on functional health ) foods and beverages ...
  Content
• Drop.io: A Podcast with Chad StollerPaul Dunay
  File Sharing is very binary .... either you share a file online or you don't. Well not anymore! .... enter Drop.io allows consumers to create their own private online spaces ...
  Content
• Marketing the New SugarTed Mininni
  Truvia. Remember that name. It's a natural, no-calorie sweetener derived from compounds found in the leaves of an herb called stevia. Agribusiness giant Cargill is about to roll out Truvia, ...
  Content
• Voice Biometrics–Peril or Promise?Paul Barsch
  Enterprises are starting to deploy advanced speech technologies that can identify when a customer is angry, confused or even lying. By listening to call center feeds, these applications are often ...
  Content
• Do We Want or Need Another Wikipedia?Lewis Green
  Http://www.mpdailyfix.com/images/googlewiki.jpg
  Content
• Companies Still Cautious About Blogging?Mack Collier
  Earlier this week I talked about how corporations are beginning to experiment more with social media. But a couple of recent studies suggest that companies are still not utilizing blogs ...
  Content
• Blog Council Unveils Disclosure ToolkitValeria Maltoni
  Today the Blog Council unveils a disclosure . Before I get into what these checklists are designed to do, a word about what the council It is a volunteer group ...
  Content
• Is Social Media for the Young... Or Is It More of a Lifestyle?Paul Dunay
  Sitting in on a PR meeting last week, I was pondering the thought of my internal consulting teams starting to blog and participate in social media when someone from across ...
  Content
• Searching Communities and Forums: A Podcast with TwingPaul Dunay
  A property of Accoona Corp., is a free service that aims to help users search for opinions, information, and conversations that match their particular interest–however obscure that particular interest may ...
  Content
• Social Media's Going CorporateMack Collier
  Last year, Forrester Research's Jeremiah predicted that 2008 would be the first time that we'd see companies begin to set aside budgets specifically for social media . Looks like Jeremiah ...
  Content