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by Todd Hemme
When you see a screen displaying some type of message, image, or video, you are seeing a digital sign. These design tips will help you with your first digital display, and these marketing tips will help you create an ongoing digital display strategy.
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by Angela Natividad
Find out how Twitter's getting into e-commerce and why Vine may unseat Instagram as the go-to app for live events. Learn how to use Vine for campaigning, how to maximize content marketing with Pinterest's Secret Boards, and what elements leaders need to create a social business. #Skim for social transcendence!
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by Ann Handley
On this Valentine's Day, we're sharing a fun holiday song created and performed by one of our MarketingProfs PRO members, Chuck Kent, president of Creative on Call. Enjoy!
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by Jeff Fissel
You might already have your video marketing strategy figured out, but technology is always changing. Learn whether your video platform is future-proof, and get tips on making sure your video platform and enterprise videos remain accessible and useful as technology advances.
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by Peg Fitzpatrick
As publishing evolves, writers need to expand their skill set to succeed. They must "own" the marketing and sales introduction of their books. What used to be done via a whirlwind multicity book tour is now done mostly online: more efficient, yes, but also a lot of work!
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by Sid Smith
This installment answers two questions: "What's the difference between inbound and outbound marketing? (and which is better?)" and "With so much content to create, where do we focus our efforts?"
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by Pawan Deshpande
Some common questions arise as you begin to implement a content marketing program: How often do I need to update my content? How often should I be publishing? What is too much? How do you find the time to publish?
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by Anthony Piwarun
Online marketers near and far resolved in January to get to the top of search results this year. If you're still stumped, here are a five simple yet effective tactics to employ during the rest of 2013.
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by Dmitry Dragilev
Video has become one of the primary ways people consume information and companies market products. Clearly, marketers need to create engaging, fun videos as part of their marketing efforts. But where to start?
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by Verónica Jarski
You took time to create your presentation slides, so why is your audience wincing at the sight of them? Here are three common mistakes you may be making with your slides.
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by Matt Cyr
Did you see what happened during the third quarter of Super Bowl XLVII last night? No, not the electrifying 108-yard kick-off return for a touchdown by Jacoby Jones. Instead, I'm talking about the world debut of real-time content Shortly after Jones's romp to the end zone, half of the lights ...
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by Lenna Garibian
In 2012, roughly 2.4 billion people worldwide used the Web, recording some 2.7 billion Facebook likes and 175 million tweets per day, according to a report by Pingdom, which compiled a year of data on the Internet, email, and social media.
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by Tara Banda
If you need some help with your online presence (think social media, blogs, local listings, and more...) here's a list of 10 do's and 10 don'ts to keep your marketing on the right track in 2013.
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by Verónica Jarski
Many businesses create a Facebook company page then expect customers to engage with them immediately. However, many companies make the following mistakes that push customers away.
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by Verónica Jarski
The typos on the title slide and other errors in this slide show are intentional. Moreover, MarketingProfs sincerely implores you to not follow the advice herein as prescription. In fact, consider it proscription.
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by Doug Kessler
The torrent of content is increasing by the day. It's a good sign: Marketers are getting hip to the power of content. But the only way to survive the coming erosion of engagement with your content is to create a Great Content Brand.
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by Verónica Jarski
Are you responsible for customer, relationship, or loyalty marketing within your organization? If so, then check out the free seminar, "Automating Customer Lifecycle Management" on Tuesday, Jan. 29.
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by Philip Paranicas
A huge part of attending industry events is social networking. Unfortunately, people forget to add that same emphasis on conversation in social media.
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by Verónica Jarski
85% O Americans say they would be afraid to give a presentation or talk to a large group. Would you? If so, check out the visual sketch notes from a free MarketingProfs seminar that helps you find the root of those fears and learn how to overcome them.
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by Sid Smith
To answer the question of how much content you'll need for lead nurturing and marketing automation, let's look at how you pack for a long weekend of skiing with friends and family at a mountain resort.
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by Verónica Jarski
On this Free Friday, we welcome you to check out the engaging, info-packed (but never-snoozy) videos on the MarketingProfs website.
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by David Ingram
The human brain is programmed to take in a large amount of information when it's presented in a combination of images, movement, and sound. The benefits of Web video as a marketing medium for business, then, suddenly becomes clear...
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by William Arruda
At the end of each year, personal branding guru William Arruda predicts what personal branding trends will be valuable to career-minded marketers in the coming year. He says many exciting changes are afoot that will simplify building your brand in 2013.
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by Christian Gulliksen
Here's timely refresher in the ABCs of developing and keeping a loyal blog readership—some seemingly obvious, but all-too-often ignored, best-practices.
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by Verónica Jarski
As more and more marketers and others curate content in their content marketing efforts, they need to be aware of the legalities of using content that isn't theirs. This infographic from Kerry and Dan Gorgone can help.
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Find out how Twitter's getting into e-commerce and why Vine may unseat Instagram as the go-to app for live events. Learn how to use Vine for campaigning, how to maximize content marketing with Pinterest's Secret Boards, and what elements leaders need to create a social business. #Skim for social transcendence! more
![Three Ways You're Pushing Away Customers on Facebook... and 11 Ideas for Engaging Them [Slide Show]](https://i.marketingprofs.com/assets/images/opinions/add-in-e1359643954149.jpg)
![11 Foolproof Ways to Ruin Your Presentation Slides [Slide Show]](https://i.marketingprofs.com/assets/images/articles/lg/130131-slide-show-lg.jpg)
![Why So Scared? Three Reasons Folks Freak Out About Giving Presentations [Infodoodle]](https://i.marketingprofs.com/assets/images/opinions/FreakPreso-title-small.jpg)
![Back to the Blogging Basics [Slide Show]](https://i.marketingprofs.com/assets/images/articles/lg/130117-slide-show-lg.jpg)
![Legal Threat Levels for Online Content-Sharing [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/legal_threat_for_marketers_infographic_gorgone-sm-peek.jpg)
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