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by David Rush
You may have heard about the latest version of the Twitter mobile app, but the most overlooked change in the update is the location prompt.
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by Angela Natividad
'Tis the season for future-gazing... See how banner ads are getting a social makeover. Learn which social network is tops for business, what brands topped YouTube's 2013 charts, what video put the 'Net in holiday mode, and how Twitter and Instagram plan to beat back Snapchat. Skim for some social ...
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by John Yearout
Every publisher wants to attract big brand advertisers. It's not an easy task, but if you're willing to get your hands a little dirty, here are the six things you'll need to do to attract those brand advertisers.
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by Rachel Honig
Focus on helping your customers fulfill their needs, not on selling product. Here's a look at look at the various needs that most customers have.
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by Marian Pinera
Despite competition from a plethora of e-newsletters, you shouldn't conclude that newsletter marketing is inevitably losing effectiveness. Rather, you need to be more resourceful, creative, and goal-oriented.
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by Dimitri Horaites
With the right tools, a little know-how, and some scrappy can-do spirit, anyone can make a holiday promotion landing page to be proud of.
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by Pawan Deshpande
Compared with the creation of original content, curation can be a faster and easier way to generate content. But bad curation can damage your brand's credibility and potentially lead to legal issues. Here's how to do content curation right.
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by Sylvia Montgomery
In professional services, relationships and referrals are the anchor of business development. In the past, those referrals were driven by geographic proximity. Today, conducting business from afar is the new norm, so how can professional services reach far-away prospects? Enter content marketing.
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by Angela Natividad
Where did the year go? Catch up on trend briefings for 2014, an epic year-in-review, the latest in Tumblr mobile ads, and a thought-provoking video that arrived just in time for International Disability Day. Skim to start winter break with social peace of mind.
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by Joe Gillespie
Whether in the form of a book, a movie, or a marketing campaign, great storytelling will always resonate with audiences. As consumers become increasingly mobile and social, however, they want to interact with the story, not just be exposed to it.
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by Jon Hall
Here are some specific tactics for getting more happy customers to share the good word about your business, product, or service.
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by Angela Natividad
It's holiday time, and we're action-packed with tips to up your socialising options. Check out five great Snapchat ideas from big brands, why Coca-Cola's decision not to run ads is causing a viral sensation, and simple rules for providing better social service. Skim to stay in season.
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by Emily Konouchi
Thoughtful, eye-catching animation in email has the ability to compliment a marketing message rather than distract from it. Here are three ways Emma customers have used animated GIFs to make their email campaigns pop.
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by Grant Tilus
If you're interested in getting your brand in front of a larger audience, one way to do so is to create high-quality, engaging, and informative video content for your target market. Google's Hangouts on Air can help you do exactly that.
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by Ederick Lokpez
At least one spouse of 21% of married couples in the US is foreign-born. Even as those people adopt US behaviors, they retain their native customs. Are you reaching out to such "multidimensional customers"?
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by Sonja Jobson
Your "About" page is one of the most popular destinations on your website. Leaving your "About" page in sub-par condition is costing you more than you think. So why have we been ignoring the quality of this valuable space?
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by Alesia Krush
Google has introduced a search results section dubbed "in-depth articles," which present some great new opportunities to content marketers. Here's the nitty-gritty on how to take advantage of those opportunities.
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If you're a B2B marketer attending Dreamforce, Nov. 18-21, 2013, in San Francisco, you need a quick guide to all its B2B-related sessions and networking events. The following infographic by DemandBase can help!
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by Kevin Cain
Whether you are new to content marketing or you are looking to re-evaluate your current resources, keeping these four steps in mind will help you assemble your dream team.
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Oracle's recent acquisition of Compendium set the marketing world abuzz about the role of marketing automation and content marketing. But that conversation should also include data management and demand generation.
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by Angela Natividad
It was a rough week for the Philippines, but also a period of immense generosity on social networks. Find out how people supported typhoon aid. You'll also see feedback from the first official Instagram ad, how to tell embeddable stories with Tweets, what color gets the most Instagram love, and ...
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by Ayaz Nanji
Most people globally who are online visit three types of websites once a week or more: a search engine (74%), a social network (64%), and a portal site for checking emails (55%), according to a recent report by Ipsos.
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by Nicholas A. Kosar
Two characteristics are a mark of successful digital marketing: keeping your outreach in bite-size portions, and marketing with a personal touch.
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by Ayaz Nanji
The majority (62%) of digital content publishers now offer native advertising opportunities, such as sponsored blog posts, and 41% of brands have already run native advertising campaigns, according to a recent report by Hexagram and Spada.
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We set out to identify the most annoying online social behavior, and based on the results of a poll we conducted on Facebook, we devised this voting bracket to crown a winner.
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'Tis the season for future-gazing... See how banner ads are getting a social makeover. Learn which social network is tops for business, what brands topped YouTube's 2013 charts, what video put the 'Net in holiday mode, and how Twitter and Instagram plan to beat back Snapchat. Skim for some social ... more
In professional services, relationships and referrals are the anchor of business development. In the past, those referrals were driven by geographic proximity. Today, conducting business from afar is the new norm, so how can professional services reach far-away prospects? Enter content marketing. more
![The B2B Marketers Guide to Dreamforce 2013 [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/the-b2b-marketers-guide-to-dreamforce-peek.jpg)
![Best-in-Class Demand Generation and Data Management [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/best-in-class-demand-generation-md-infographic-peek.jpg)
It was a rough week for the Philippines, but also a period of immense generosity on social networks. Find out how people supported typhoon aid. You'll also see feedback from the first official Instagram ad, how to tell embeddable stories with Tweets, what color gets the most Instagram love, and ... more
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