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by Rachel Chilson
If you want to boost your website traffic overseas, you need a localized strategy for each market. Here are five SEO tips to keep in mind during that localization process.
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by Angela Natividad
Find out how Oreo turned snack hacks into a contagious campaign. See why fewer brands will be asking you to "Like" anytime soon, possibly the worst social media gaffe to date, how Esquire gave users a real reason to love 'em, and what video had every parent with an Internet ...
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by Bruce McKenzie
If video is good for business (and it is), and if LinkedIn is good for business (and it is), then combining the two makes perfect sense. Here are three ways to make that combo work for your B2B organization.
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by Jeannette de Beauvoir
New positions are taking starring roles in the marketing world. Find out why content directors and brand journalists are vital to every marketing team.
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by Angela Natividad
It's been a big week for Twitter! You'll get the skinny on all that, and you'll also learn about ideal social copy length for all major social networks, Facebook's new-and-improved right-column ads, and longer YouTube descriptions—not to mention all the ways #GameofThrones slid into your stream.
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by Melody King
Social video marketing can encourage prospects and customers to help get your message out and reach a wider audience. Here are some easy ways to get started.
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by Verónica Jarski
Some 54% of marketing teams plan to hire content marketers in the next year. Find out what they're looking for and other trends in content marketing in the following infographic.
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by Rich Quarles
Content marketing is going to become an increasingly important component of virtually every company's overall marketing program.
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by Cezar Kolodziej
Why should businesses use rich media messaging instead of multimedia messaging for marketing campaigns? Here's a look at the limitations of the latter and the reasons the former works better.
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by Seth Price
If you haven't undertaken personal branding or you haven't incorporated it into your organization's marketing strategy, you're missing out on a world of value. Check out this infographic for tips to get you started.
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by Noah Jessop
Email communications is not just about deliverability anymore, but also about driving true engagement. Here's a look at the evolution in email communication—and what's on the horizon.
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by Angela Natividad
Which social networks drive the most engaged referrals? Do Facebook ads make sense? Are seniors taking to social media? Get the answers to those questions, plus the scoop on Twitter's Mesagraph buy and Evian's Spiderbaby.
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by Gavin McMahon
Are you capturing your audience's attention with strong, compelling headlines or using short, dull labels instead? Here's a look at the traits of eye-catching headlines and tips for writing them.
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by Ayaz Nanji
Expert reviews are the most powerful digital content type for influencing consumers' purchasing decisions, according to a recent Nielsen report commissioned by inPowered.
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by Eric Vidal
Augmented reality is transforming how companies and consumers interact with one another. Find out more about AR and how companies are using it to further brand awareness.
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by Ayaz Nanji
Nearly all B2B organizations (94%) tend to curate and circulate relevant vendor-related content internally before purchasing products and services, according to a recent report from The CMO Council and NetLine.
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by Nancy Duarte
Presenters have been packing more info into their slides then distributing them as documents or directly presenting them. That leads to audience boredom. I suggest presenters use a new medium: the slidedoc.
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by Ford Kanzler
Content development has many facets. Two that are often ignored are content strategy and the reuse of content.
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by Angela Natividad
Facebook buys Oculus, and the crowd cheers (or does it?)! Twitter enables photo collaging and tagging. And one powerful project takes you back in time... via The Office. It's all in this week's #Socialskim!
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by Andy Crestodina
Is your site sending traffic down one-way or dead-end streets? Are there places where your user flow completely stops? Sadly, most websites are filled with dead ends—and huge missed opportunities...
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by Angela Natividad
Extra! Extra! Learn all about Facebook's mobile TED coup, Samsung's smart LinkedIn collabo, and what campaigns and videos roused the crowd this week. (Because if you watch nothing else today, you have to see the world from a GoPro on Superman's head.) Skim to fly high!
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by Donna Pahel
Most marketers know that the right marketing mix is crucial to success. But many fail to keep adapting the mix and focusing on their customers want and when they want it.
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by Kerry O'Shea Gorgone
Didn't make it to SXSW Interactive 2014? Don't worry; I took notes. Here are some session takeaways and brand lessons for marketers.
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by Verónica Jarski
As the business world grows increasingly mobile, more companies are using apps to engaging their customers. Are you? If not, check out these questions regarding whether (and how) to create an app.
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by Peter Baron
To reap the proclaimed benefits of marketing automation, marketers have to shift their focus from technology to the creation of personalized, segmented, and customized content matched to customers' needs.
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It's been a big week for Twitter! You'll get the skinny on all that, and you'll also learn about ideal social copy length for all major social networks, Facebook's new-and-improved right-column ads, and longer YouTube descriptions—not to mention all the ways #GameofThrones slid into your stream. more
![Top Trends in Content Marketing Hiring [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/top-trends-in-content-marketing-hiring-infographic-peek.jpg)
![The Complete A to Z Guide to Personal Branding [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/the-complete-a-to-z-guide-to-personal-branding-full-peek.jpg)
![How to Create a Great Mobile App [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/how-to-create-a-great-mobile-app-infographic-peek.jpg)
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