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Online Marketing Seminars: Sales

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  • Break Through the Noise: Three Strategies to Double Sales
    Broadcast on Sep 22, 2016 with Amanda Holmes This online marketing seminar received 4.5 star(s)
    In this PRO seminar, we'll share real case studies from companies who have doubled their business and we'll walk you through the techniques they used to do it. You'll leave armed with email templates, marketing messaging fundamentals, and proven strategies you can start using today to grab your prospect's attention, surpass targets, and double sales. more
  • Marketing to Today's Bionic Buyer
    Broadcast on Jun 9, 2016 with Kristin Zhivago This online marketing seminar received 5 star(s)
    In this PRO seminar, we'll share how to effectively reach consumers and the tools you need to make yourself invincible. You'll leave with an understanding of the current buyer environment and the know-how to set up your marketing so that no matter how your prospect finds you—or where they are in the sales funnel—you're in sync and ready to meet their needs. more
  • Smarketing—What It Is and Why You Need to Master It
    Broadcast on Sep 24, 2015 with Peter Strohkorb This online marketing seminar received 3 star(s)
    In this PRO seminar, we'll discuss the recent phenomenon of smarketing: sales and marketing working together to be competitive in the new buyer's journey. We'll share examples of highly collaborative companies that have applied smarketing and the role it played in their success. You'll leave with actionable advice on how you can introduce this concept to your organization and an understanding of the benefits it can offer. more
  • How to Use Video to Ensure a Great Buying Experience
    Broadcast on Sep 10, 2015 with Rocky Walls This online marketing seminar received 4.5 star(s)
    In this PRO seminar, you'll learn how to use video to engage prospects through each step of the sales and marketing funnel (and in turn, allow you to better qualify leads and pass them to your sales team with more confidence). We'll share how to ensure your videos are contributing directly to your business objectives and provide you with practical tips on how to create an effective video production plan that you can put into action immediately. more
  • Capturing Customers: How to Transition From Product Promoters to Trusted Advisers
    Broadcast on Jun 18, 2015 with Carla Johnson This online marketing seminar received 4.5 star(s)
    In this PRO seminar, we'll talk about why marketers need to change their approach to capture and keep buyer attention. You'll learn how to transition your marketing from being product-centered into thought leadership centered, and ultimately, how to establish yourself as a trusted adviser within your industry. We'll also share the tactics that the best B2B brands are using to do exactly this. more
  • MarketingProfs University: Modern Sales and Marketing Alignment
    Broadcast on Apr 9, 2015 with Mathew Sweezey This online marketing seminar received 4.5 star(s)
    In this PRO seminar, we'll discuss modern strategies and sales tools for aligning your marketing campaigns to support sales goals and show you how to identify sales-ready leads using behavioral scoring. You'll learn specific techniques to predict future lead handoffs, hold sales accountable for passed leads, and put safety nets in place to catch any that fall through the cracks. more
  • Social Selling: How to Market and Sell to the Modern Buyer
    Broadcast on Jul 24, 2014 with Jill Rowley This online marketing seminar received 4.5 star(s)
    In this PRO seminar, we'll cover why, what, and how to use social selling at an individual sales rep level. You'll walk away with fresh ideas on how to find, relate, connect, and engage with your customers and future advocates. more
  • How to Get Your Sales and Marketing Teams on the Same Page to Meet Customer Needs
    Broadcast on May 22, 2014 with John Jantsch This online marketing seminar received 4 star(s)
    In this PRO seminar, veteran sales and marketing strategist John Jantsch will outline today's customer perspective and how to collaborate effectively with your sales team to adapt to your customers' changing needs. more
  • Put LinkedIn to Work: Five Simple Steps to Generate, Manage, and Close Leads
    Broadcast on Jan 9, 2014 with Viveka von Rosen This online marketing seminar received 4.5 star(s)
    This PRO seminar will reveal the five simple steps needed to start generating more leads, engaging more effectively with your network, and closing more deals using LinkedIn. more
  • Eight Secrets to More Successful Collaboration Between Sales and Marketing
    Broadcast on Dec 12, 2013 with Matt Heinz This online marketing seminar received 5 star(s)
    This PRO seminar uncovers eight of the best practices to help your organization (or your clients) accelerate down the path to sales and marketing collaboration nirvana. more
  • Leveraging Data-Based Marketing to Find and Win the Invisible Sale
    Broadcast on Sep 26, 2013 with Tom Martin This online marketing seminar received 5 star(s)
    In this PRO seminar, you will learn how to counter this new reality. We will discuss a detailed strategic and tactical framework that you can use to help these invisible buyers create trackable online buying signals that your sales teams can leverage to shorten the sales cycle and improve conversion rates. more
  • MarketingProfs University: How to Effectively Generate and Manage Leads
    Broadcast on Jul 12, 2012 with James W. Obermayer This online marketing seminar received 3.5 star(s)
    This PRO seminar and first class of MarketingProfs University's B2B Lead Roundup course will show you how to set the stage for success by identifying your targets and basic metrics, establishing qualifying buying stages, generating demand, and converting and continually nurturing leads. more
  • Sales Messaging That Closes the Deal
    Broadcast on Jun 21, 2012 with Tim Riesterer This online marketing seminar received 5 star(s)
    Discover how to develop content marketing messages that help your salespeople close the deal and convince prospects to choose you. more
  • MarketingProfs University: Understanding and Engaging Today’s Connected Buyer
    Broadcast on Jun 7, 2012 with Tony Zambito This online marketing seminar received 3.5 star(s)
    This PRO seminar and first class of MarketingProfs University's Digital Advertising Academy will get you inside the minds of your buyers and cover why understanding them is the first step to successful branding, marketing, and demand generation. more
  • Turning Social Referrals into Measurable Business Results
    Broadcast on Mar 22, 2012 with Nicole Goodyear This online marketing seminar received 4.5 star(s)

    In this seminar, you'll review B2B social referral case studies to discover how they can bring measurable results to your business including higher conversion rates and increased average order and lifetime value. You'll walk away with practical knowledge on how to create and measure social referral programs that drive more qualified leads, increase sales, and produce rich social content for your brand.

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  • How to Build Personas that Persuade Buyers and Increase Sales
    Broadcast on Feb 23, 2012 with Adele Revella This online marketing seminar received 5 star(s)

    Join us February 23rd for a PRO seminar with B2B marketing expert Adelle Revella, and discover a simple step-by-step process for building buyer personas to help you deliver messages that persuade buyers at each stage in the buying process.

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  • Reduce Barriers to the Sale and Make it Easy for Customers to Buy
    Broadcast on Dec 15, 2011 with Kristin Zhivago This online marketing seminar received 5 star(s)
    PRO seminar with Kristin Zhivago: Learn a process for uncovering what your customers want to buy from you and how they want to buy it, plus how to apply this new customer insight to make it easier for your customers to do business with you. more
  • Make Your Next Tradeshow a Qualified Success
    Broadcast on Dec 8, 2011 with Rob Murphy, Ed Jones This online marketing seminar received 4.5 star(s)
    Everything you need to know about generating real, qualified leads from your tradeshow investment, including tips on setting your ROI strategy, capturing quality data, and keeping prospect engagement alive after the show. more
  • 10 Ways to Generate Leads Using Social Media
    Broadcast on Dec 1, 2011 with Paul Gillin This online marketing seminar received 5 star(s)
    Learn 10 tactics you can put to work to leverage search and social tools to generate more leads and deliver results during this PRO seminar. more
  • The Art of Sales Conversations: Winning Clients and Increasing Revenue
    Broadcast on Oct 27, 2011 with Mike Schultz This online marketing seminar received 4.5 star(s)
    Master the skills needed to influence prospects through better sales conversations during this insightful PRO seminar. Learn how uncovering your clients' needs throughout the conversation process can help you increase their desire to buy from you (and for full price). more
  • Conversion in a Social World: From Likes to Leads
    Broadcast on Jun 9, 2011 with Tim Ash This online marketing seminar received 2.5 star(s)
    Online conversion expert Tim Ash discusses the principles of social dynamics and the specific strategies you can use to energize your online audience and convert them to customers. more
  • Creating Fresh B2B Video Content All Year Long
    Broadcast on May 26, 2011 with Pete Savage This online marketing seminar received 3.5 star(s)
    Whether you're new to video or not, your ability to consistently generate and nurture leads with this medium comes down to one critical area—the ability to quickly and confidently map out and produce video content that prospects actually want to watch. Learn how to to keep turning out enough fresh, quality online video content to last the next 18 months. more
  • Accelerating Sales with Competitive Intelligence
    Broadcast on May 19, 2011 with Sean Campbell, Scott Swigart This online marketing seminar received 5 star(s)
    Sean Campbell and Scott Swigart explain how you can obtain clear and correct competitive insights (on a moment's notice)—and then use that information to strengthen to your marketing and business plans, and accelerate sales growth. more
  • Charting New Frontiers: Marketing Discoveries from the B2B Forum
    Broadcast on Apr 21, 2011 with B2B Forum Speakers This online marketing seminar received 4.5 star(s)
    Join us for this FREE preview seminar of the B2B Forum 2011 and discover what's working now in B2B marketing. Journey with four speakers from the B2B Forum 2011 and explore ways to generate more leads and sales from four key programs—marketing automation, online communities, email, and video marketing. more
  • 8 Triggers that Turn Customer Distraction into Traction
    Broadcast on Apr 14, 2011 with Adrian Ott This online marketing seminar received 3.5 star(s)
    Learn how to manage customer time to your advantage with the eight key triggers that drive customer time and attention. more

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