Video is no longer optional in marketing. And, with more than 300 hours of video uploaded to YouTube every minute, it's no wonder marketers across all types of organizations want to use it in their marketing strategies. However, there's more to video marketing than just making a video, and before you get started, it's important to make sure the time and money you invest generates a significant ROI.
In this PRO seminar, you'll learn how to use video to engage prospects through each step of the sales and marketing funnel (and in turn, allow you to better qualify leads and pass them to your sales team with more confidence). We'll share how to ensure your videos are contributing directly to your business objectives and provide you with practical tips on how to create an effective video production plan that you can put into action immediately.