In this Teach Me How seminar, you'll discover nine tactics that will get your prospects to open, read, and respond to your email without even thinking about it! You'll see numerous examples from various B2B verticals, and leave armed with the secrets to creating insanely effective emails that generate the results (and revenue) you seek. more

In this online seminar, you'll learn about all aspects of an email lead nurturing program, from initial awareness to post-purchase follow-up. You'll get insight, tactics, tips, and takeaways that you can implement to improve the email relationship-building campaigns for your business. more

In this Teach Me How seminar, you'll learn how to develop an effective nurturing campaign strategy that will move your prospects from lead to (loyal) customer, helping you build an ongoing relationship to foster brand advocates. You'll also see some real-world examples of how these campaigns are used for B2B and B2C organizations to help you create a library of tactical ideas. more

In this Teach Me How seminar, you'll learn which email engagement tactics and best practices will ensure your emails stand out, get opened, and generate the ROI you seek. You'll leave with resources upon resources to help you develop awesome emails that Adele would open and approve! more

In this PRO seminar, you'll learn what email best practices and top trends are being used by savvy digital marketers to drive open and read rates, as well as increase relevancy. You'll leave with tools you can apply to your own email marketing, including personalization, to grow engagements and conversions beyond the inbox. more

In this PRO seminar, we'll show you how to write email copy that converts. Joanna Wiebe will review PRO member-submitted emails and show you how to blend the art of creative copy with the science of conversion optimization to generate more revenue and profit for your business. You'll leave with the tools to convert more subscribers into fans, more fans into customers, and more customers into happy referrers. more

In this PRO seminar, you'll learn the basic design process. We'll explore design principles such as the use of white space, content hierarchy, color, images, and more. You'll discover how any marketer—no matter what skill level—can use this foundation to create effective communications and improve the performance of their email marketing programs. more

In this PRO seminar, you'll get actionable, no-cost strategies to collect the maximum quantity of email addresses and the tricks for keeping typos, errors, and bogus entries out of your database. We'll show you how to put these tips into action as well as how to effectively utilize third-party services to support your email efforts. more

In this PRO seminar, you'll learn the components of a successful email marketing plan and gain an understanding of the rationale behind the must-have message types, hierarchies, and priorities. You'll leave with a blueprint that will enable you to effectively map and improve your own messaging. more

In this PRO seminar, you'll learn several approaches to integrating email into the lead nurturing, prospect qualification, and customer progression process at every stage of the sales funnel. We'll explore how content marketing is a key component of the process, and why marketing automation and triggered emails are critical to success. more

In this PRO seminar, we'll cover the latest email trends and research, and dive into specific examples of email branding, acquisition, loyalty, and retention strategies. You'll learn how to maximize the return on your efforts through improved writing techniques, a deeper understanding of user groups and behaviors, and much more! more

In this PRO seminar, we'll discuss five tactical tips that will revolutionize how you write subject lines. You'll learn the secrets to writing compelling subject lines that can increase your conversions. more

This PRO seminar will unearth the root of what motivates people to action and how we can leverage this knowledge to improve email marketing results. more

Join DJ Waldow and Jason Falls as they highlight individuals and companies who don't follow the "best practices" of email marketing and have still found incredible success. more

This PRO seminar and first class of MarketingProfs University's Email Marketing Master Course will identify the critical strategic elements for successful email programs, tie those elements to your specific business objectives, and demonstrate how to continually optimize your email program based on customer feedback.

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Uncover the keys to developing a successful subject line strategy that focuses subscriber behavior over time during this PRO seminar. Learn why open rate alone doesn't indicate success. more

Join us for this special PRO seminar and kickoff to the all-new MarketingProfs University Email Marketing Essentials and learn how you can meet the challenges of email marketing in a world gone "mocial." more

Join us for this FREE preview seminar of the B2B Forum 2011 and discover what's working now in B2B marketing. Journey with four speakers from the B2B Forum 2011 and explore ways to generate more leads and sales from four key programs—marketing automation, online communities, email, and video marketing. more

Join us for this FREE online seminar and learn the latest techniques in digital marketing. Our experts—speakers at our upcoming Digital Marketing Forum—will touch on the topics that'll get your digital marketing all fired up in 2011. more

You'll discover how two innovative companies—ScottsMiracle-Gro and Volvo Construction Equipment—integrate email, mobile and social media to attract, engage and retain customers. more

You know it's a bad day when you realize that Yahoo! is blocking all your email messages. We'll discuss some real email marketing deliverability failures and how they were resolved, and provide tips to expedite solving similar problems should this ever happen to you. more

If you are considering attending our October event in Chicago, here’s your chance to listen to some of the thought leaders who will be speaking there ... more

How do you turn a B2B website visitor into a legitimate lead? With an offer they can't refuse. Learn more ... more

Email marketers have more challenges than ever when it comes to breaking through inbox barriers. This is the second of two seminars aimed at helping you get your messages to your intended readers. more

Email marketers have more challenges than ever when it comes to breaking through inbox barriers. This is the first of two seminars aimed at helping you get your messages to your intended readers. more