PRO

How to Successfully Break the “Rules” of Email Marketing and Get Better Results

Presenters:: DJ Waldow, Jason Falls
Moderator:: Kathy Bushman
Broadcast:: Thu., Oct 25, 2012 12pm ET (9am PT)
Length:: 90 minutes
Rating:

When it comes to email marketing, there are a ton of rules out there. Always do this. Never do that. The good news is that rules are meant to be broken. Remember: 'best practices' are those that are best for YOUR audience.

Join DJ Waldow and Jason Falls, co-authors of The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win, as they highlight individuals and companies who don't follow the "best practices" of email marketing and have still found incredible success.

If you're looking to mix things up a bit with your email marketing program and drive more results, join us for this PRO seminar, and get ready to learn how to embrace your inner rebel!

Presenters

DJ Waldow is an email marketing consultant, writer, blogger, speaker and co-author of The Rebel's Guide to Email Marketing. He is the founder and CEO of Waldow Social, a company that helps organizations think strategically about email marketing. DJ has spent over 7 years in the email, social and community-building world, advising clients on how to optimize their email marketing campaigns and—on occasion—break some of the "best practice" rules.

Jason Falls has led a national advertising agency's interactive and social media efforts, worked with Fortune 100 brands as a social media strategist, and served as an independent consultant in the social media industry. He has advised major, regional, and niche brands including Humana, The Envelope Manufacturers of America, Jim Beam and Maker's Mark bourbons, Louisville Slugger, and The National Center for Family Literacy. He is also the co-founder of the Social Media Club Louisville.

Who Should Attend?

Email marketers looking to beef up their email marketing efforts, including small business owners, business executives at mid- to large-sized companies, marketers, professional communicators and more!

What Will You Learn?

Why email is still relevant
How to grow your email list
Which "best practices" are the best ones to break
How email marketing and social media go together like Batman and Robin
What the future of email marketing might look like

Bonus!

Ten lucky winners will be chosen at random to win a free copy of Jason and DJ's new book The Rebel's Guide to Email Marketing: Grow Your List, Break the Rules, and Win. To qualify, simply complete the short survey at the end of the live Q&A session.

Digital Marketing, Email Campaigns, Email Lists, Email Marketing

Register Now!

You have two choices. You can pay as you go, buying single sessions that interest you. Or you can buy a PRO membership, and attend all our new PRO seminars and Take 10 webcasts over the next year, plus watch hundreds more from our library on-demand.

Questions?

Two Ways To Register

Buy the single session!

just $129.00

Register for This Seminar
Become a PRO member!

just $279

Become a PRO Member
With PRO membership you'll gain:
- FREE access to all PRO seminars, including NEW Teach Me Hows.
- Unlimited access to 400+ on-demand seminars in our library.
- PLUS exclusive PRO reports, discounts on our conferences & MarketingProfs courses, and more!

Registrants & PRO Members

What Members Say About This Webcast

"These are top-notch, presenters who know their material exceptionally well. I'd say that about 5% of time I may come across an enticing business seminar that includes real examples, drills down beneath the surface, and dispels common myths and perceptions. The fact that both DJ and Jason completely avoid business buzz words and general statements was a much appreciated route that most seminars should take a cue on. Outstanding work!"

"The information we saw is actionable, not only theoretic."

"Very interesting webinar with advice on ways to build your email list as well as examples of how the email "rules" have been broken and the results achieved."

"It's a great seminar on keeping current with email marketing. I just came from an email marketing conference, and this was far more helpful than the entire conference. I'll be sharing this with my colleagues."