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by Jeanne Bliss
MrketingProfs blogger Jeanne Bliss shares the results of a study showing that 88% of wallets containing baby pictures are returned ... and how to use this fact to boost business.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses the secret to better customers service and tips from Paul Clinton of Everything Wine.
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by Stephanie Miller
MarketingProfs blogger Stephanie Miller discusses alarming news about spam.
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by Paul Barsch
MarketingProfs blogger Paul Barsch discusses how tight interconnectivity can be the new risk to the global market.
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by Abe Mezrich
MarketingProfs blogger Abe Mezrich shares Marketing Obsession's interview with Avaya's Paul Dunay regarding inbound marketing.
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by Tim McAtee
MarketingProfs blogger Tim McAtee shares his thoughts about the ARF's 56th annual conference about rethinking normal.
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by Ted Mininni
Age-old marketing How do you take a heritage brand and make it fresh, new and relevant for new generations of
Campbell’s Soup Co. was founded in 1869. Few consumer brands have a longer heritage than Campbell’s condensed soups. Given its long history, Campbell’s has obviously done many things from developing ...
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by Abe Mezrich
MarketingProfs blogger Abe Mezrich shares a Marketing Obsessions segment featuring Kodak CMO Jeff Hayzlett.
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by Helena Bouchez
MarketingProfs blogger Helena Bouchez shares tips from business coach and comedian Tim Davis.
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by John WallChristopherPenn
MarketingProfs bloggers John Wall and Christopher Penn share their Marketing Over Coffee podcast interview with Simon Sinek, author of "Start with Why."
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by Ann Handley
In a story in MarketingProfs this week, Claire Coyne asks How Can You Map Social Media to B2B As it happens, that question also maps nicely to this Thursday’s free on integrating social media into your B2B marketing mix.
Featuring our own Roy Young with a panel of four B2B ...
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses the growing success of Freshii and owner Matthew Corrin's desire to be the new Starbucks.
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by Ann Handley
You can have a great product or service, but unless you’re telling a good story on the web with interesting content, there’s a risk of being ignored. So says Captains of Industry in announcing the finalists for its Incredibly Boring Web Content Challenge. We'd love to get your vote!
The ...
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by Christina "CK" Kerley
MarketingProfs blogger Christina "CK" Kerley discusses how B2Bs need to formulate an action plan for the mobile market.
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by Stephanie Miller
MarketingProfs blogger Stephanie Miller discusses three new truths of email marketing and deliverability.
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by Jeanne Bliss
MarketingProfs blogger Jeanne Bliss discusses how to battle customer experience fatigue.
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by Elaine Fogel
I you are a marketing vendor, agency rep, or consultant, here's a Bill of Rights just for you. And if you hire vendors, agencies or consultants, read this with your own brand in mind. Negative word-of-mouth works both ways.
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by Abe Mezrich
MarketingProfs blogger Abe Mezrich shares a video about 1-800-FLOWERS.com President Chris McCann.
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by Helena Bouchez
MarketingProfs blogger Helena Bouchez shares tips for a successful and dynamic presentation.
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by Paul Barsch
MarketingProfs blogger Paul Barsch share how the author of "The Shack" marketed his work into a best-selling novel.
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by Ann Handley
MarketingProfs blogger Ann Handley reviews entries for the most Boring Web Content Challenge.
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by Christine Perkett
MarketingProfs blogger Christine Perkett discusses the importance of interacting with customers through traditional marketing, not just social media.
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by Ann Handley
MrketingProfs blogger, Ann Handley, invites readers to participate in Make a Referral Week.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses how to market chocolate's health benefits
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by Jeremiah Owyang
"Social and How Companies Will Manage Their Customer
Over the last six months, I’ve been working closely with Ray who is well known as an expert in the Customer Relationship Management space. Coupled with my focus on social technologies, we did a deep dive on how our worlds are colliding ...
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