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by Roy Young
MarketingProfs president and blogger Roy Young shares the No. 1 secret of success of world-class sales organizations.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses Me4kidz's approach to marketing kid-friendly first aid kits.
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by Andrew Benett
MarketingProfs Andrew Benett shares his list of the top 10 public figures who are mindful consumers and approach their shopping with a thoughtful approach.
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by Shelley Ryan
MarketingProfs blogger Shelley Ryan shares tips for what makes a successful webinar.
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by Mack Collier
MarketingProfs blogger Mack Collier discusses how retailers, such as Ann Taylor, are tapping into Foursquare.
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by Andy Sernovitz
MarketingProfs blogger Andy Sernovitz shares six big, practical ideas on how to get people talking about you, inspired by GasPedal's upcoming Word of Mouth Supergenius conference.
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by Elaine Fogel
MarketingProfs blogger Elaine Vogel shares some examples about true social media marketing dummies ... and gives advice about what not to do.
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by Helena Bouchez
MarketingProfs blogger Helena Bouchez shares five tips for asking questions for great content on your website or blog.
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by Jeffrey K. Rohrs
MarketingProfs blogger Jeff Rohrs shares info about helping C-suites get serious about social media.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses the minimalist, accessible packaging style of Help Remedies.
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by Paul Barsch
MarketingProfs blogger Paul Barsch shares thoughts about the importance of risk management in today's interconnected, immediate business environment.
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by Roy Young
Roy Young, president of MarketingProfs, discusses possible names for the new era of marketing.
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by Carlos Hidalgo
MarketingProfs blogger Carlos Hidalgo shares a lesson about communication taken from a classic episode of "Seinfeld."
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by Ann Handley
This post is a guest post by Sam Rosen, CEO of .
On Tuesday, July 6, my company is putting on “the shortest marketing conference ever.” It’s called the Influencer , and it features new media luminaries like MarketingProfs' own Ann Handley, Guy Kawasaki, Robert Scoble, Gary Vaynerchuk, John Jantsch, ...
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by Steve Woodruff
MarketingProfs blogger Steve Woodruff discusses the importance of businesses to provide blog-worthy service.
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by Stephen Denny
MrketingProfs blogger Stephen Denny discusses how building brand rituals forges critical behavioral changes in our customers. Here are a few examples and an exhortation to do this on purpose.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses how food companies are adding bolder, spicier flavors to their product lines.
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by Helena Bouchez
"Marketers must become accountable for the effects of their marketing efforts on the bottom line and the success or failure of marketing must be judged based on its return on investment," says marketing and new media leader Christopher S. Penn. Penn currently is VP of strategy and innovation for email ...
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by Gavin Heaton
In 2001, ten-year-old Laura Buxton released a helium balloon. On one side she wrote "please return to Laura Buxton", and on the other she wrote her address. Where would this balloon land? A tree outside her village in Staffordshire, UK? A lake? A
It was found by a man in ...
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The three new Ps of Marketing and other highlights from Silverpop's Consumer Summit Marketing Event
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by Paul Williams
MarketingProfs blogger Paul Williams shares ideas for keeping your customers from straying.
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by Verónica Jarski
MrketingProfs blogger Veronica Maria Jarski shares how business lessons can be learned form a World Cup game.
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by Ted Mininni
MrketingProfs blogger Ted Mininni discusses the iPhone 4's obvious appeal to emotions.
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by Elaine Fogel
MarketingProfs blogger Elaine Fogel shares the latest information from Giving USA Foundation's study of current corporate giving.
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by Paul Barsch
MrketingProfs blogger Paul Barsch discusses the importance of staying within your time limit for presentations.
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This post is a guest post by Sam Rosen, CEO of . On Tuesday, July 6, my company is putting on “the shortest marketing conference ever.” It’s called the Influencer , and it features new media luminaries like MarketingProfs' own Ann Handley, Guy Kawasaki, Robert Scoble, Gary Vaynerchuk, John Jantsch, ... more
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