Marketing Opinions: Content

Access thousands of our content online marketing resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today

Go PRO Now

Get unlimited access to all of our exclusive marketing resources

3 Tips to Get the Baby Boomers to Love Ya

by Guest Blogger

Content
MarketingProfs guest blogger Paul Prisco discusses how to best reach the baby boomers by offering senior-friendly packaging, type sizes, and icons. more
How to Rev Up Your Email List's Growth through Social Sharing

by Stephanie Miller

Content
MrketingProfs blogger and email expert Stephanie Miller offers ideas adn suggestions for harnessing the power of social sharing to boost your email list. more
Listen Up, People! Consumers Are Being Duped

by Steve Olenski

Content
MarketingProfs blogger Steve Olenski rants about how businesses are now offering the most basic services while making them seem like extraordinary customer service. more
5 Lessons Marketers Can Learn from Storage Facilities (Yes, Storage Facilities!)

by Guest Blogger

Content
MarketingProfs guest blogger Brandy Olson shares some marketing lessons taken from the storage-facility world. more
The Video That Answers the Question: What Is Google+ (and Why Should I Care?)

by Ann Handley

Content
MarketingProfs chief content officer and blogger Ann Handley highlights the reasons why Google Plus matters and shares an insightful video about the new platform. more
Invite Customers to a Never-Ending Talk at the Kitchen Table

by Guest Blogger

Content
MarketingProfs guest blogger Andrew Reid discusses the importance of getting direct, honest information from customers and clients face to face. more
Why Your Website Still Matters (Even With Social Media)

by Guest Blogger

Content
MarketingProfs guest blogger Sujata Ramnarayan discusses the various social media tools then explains how websites fit among them all ... and why it's important. more
The 3 Most Important Levers of Growth for Business

by Guest Blogger

Content
MarketingProfs guest blogger Gary Gebenlian shares the three most important levers of growth for business: grow the market, grow volume for existing customers & steal share. more
Data Deluge Means No More Leonardo Da Vinci Types

by Paul Barsch

Content
MarketingProfs blogger Paul Barsch discusses a Financial Times article in which he claims that there will never be another Leonardo da Vinci due to data overload. more
Thrill Your Front-Row Fans Like a Rock Star

by Guest Blogger

Content
MarketingProfs guest blogger Nehemiah "Nemo" Chu shares incredible fan-reaching tips from famed bands that can work for businesses. more
Where Is the Latino Market Going?

by Guest Blogger

Content
MarketingProfs blogger Ederick Lokpez shares some insights about marketing to the ever-evolving Latino culture. more
5 Must-Read Marketing Blogs (Besides the Daily Fix)

by Christian Gulliksen

Content
MarketingProfs blogger Christian Gulliksen names a few of his favorite marketing blogs (besides the Daily Fix). What are yours? more
Stop Surprising And Delighting Customers—Just Solve Their Problems!

by Linda Ireland

Content
MrketingProfs blogger Linda Ireland discusses what brings customers back to a brand, creates loyalty, and strengthens financial performance. more
Keep Your Eye on These 3 Consumer Trends

by Guest Blogger

Content
MarketingProfs guest blogger Cynthia Fedor discusses 3 consumer trends businesses need to keep an eye on: integration, deeper segmentation, & the new creative. more
Muse on the Moon: How Far Should We Go to Get PR?

by Ted Mininni

Content
MrketingProfs blogger Ted Mininni muses on rock star Matt Bellamy of Muse's desire to convince Richard Branson to let his band go to the moon to record a video. more
B2B Marketing Survey: Brother, Can You Spare a Few Minutes?

by Ann Handley

Content
MarketingProfs blogger and chief content officer Ann Handley asks B2B marketers to take a few minutes to fill out an important survey. more
How to Keep Your B2B Brand Creative From Becoming Bland Creative

by Guest Blogger

Content
MrketingProfs guest blogger Terry Sylvan discusses five ideas for preventing your B2B branding from being too boring. more
Use These 3 Principles to Yield 5 Stars & Return Customers

by Guest Blogger

Content
MarketingProfs guest blogger Z Gillispie discusses how the 3 principles of paid, owned, & earned media can boost businesses with higher ratings & return customers. more
Baby, We Were Born to Market: Springsteen on Social Media Marketing

by Steve Olenski

Content
MarketingProfs blogger Steve Olenski pays tribute to E Street musician Clarence Clemons by sharing his fav Springsteen songs ... and how they tie into marketing. more
'Influencers'? What's That? (Not What You Think)

by Michael Rubin

Content
MarketingProfs blogger Michael Rubin shares his thoughts regarding a recent New York Times Sunday Review opinion piece on the rising relevance of influencer metrics. more
FDA Takes Wrong Approach To Influence Smokers

by Paul Barsch

Content
MrketingProfs blogger Paul Barsch discusses the FDA's new anti-smoking campaign, which relies on graphic images. Do these inspire true change? more
Microsoft's New adCenter Tool: Check It out Then Ignore It

by Guest Blogger

Content
MarketingProfs guest blogger Scott Spjut shares the details of Microsoft's new adCenter and discusses why most marketers should just ignore the new tool. more
Is Your Product King Arthur or Excalibur?

by Ron Ploof

Content
MrketingProfs blogger Ron Ploof discusses how to find and tell a business story. more
Social Media Managers: Please Take This Survey

by Jeremiah Owyang

Content
MarketingProfs blogger Jeremiah Owyang asks MarketingProfs Daily Fix readers that are social media managers to fill out an Altimeter Group survey by June 30. more
5 Ways to Improve Your Business Cards (Remember Those?)

by Guest Blogger

Content
MarketingProfs guest blogger Tara Hornor shares tips and tricks for making the most of classic business cards. more