Question

Topic: Advertising/PR

How To Be An International Community Manager?

Posted by dac7cabalistic on 4/17/2021 at 1:41 PM ET 250 Points
In my country I have managed the social networks of a few businesses, the biggest I would say was a law firm for which I create content. I was wondering if there are people in developed countries like the United States or Europe who to hire cheap labor hire people from other countries to manage their business social networks from a distance. Anyone know anything about this topic?

I have heard that there are web pages dedicated to this.
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RESPONSES

  • Posted by mgoodman on 4/17/2021 at 3:36 PM Accepted
    Hiring cheap labor for marketing tasks has become more of a problem lately. First of all, there is an inconvenience factor, with time zone differences, language usage differences, idioms, and possible/perceived language barriers. Then there are cultural and legal differences, so the client will want/need to carefully review all communication before it is posted.

    Net, there will always be a place for the "cheap labor" segment of the market for marketing services, but that segment seems to be declining as clients begin to realize that "it's not as easy as it seems at first."
  • Posted by Peter (henna gaijin) on 4/20/2021 at 12:07 PM Accepted
    In translation services, the standard is that a company would hire a person who speaks the language you are translating to as their native tongue. You need the innate knowledge of the language and culture to do it right.

    I see social media management in the same light - you would want the person managing it to innately know the market being managed. Given this, the benefit you should possibly be pushing for international firms is the service of managing their social networks in your local market.
  • Posted by Gary Bloomer on 4/20/2021 at 7:37 PM Accepted
    Go to websites such as ODesk and Elance and see what's what.
  • Posted by Shelley Ryan on 5/11/2021 at 10:25 AM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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