Advertising/PR - Need a name for a construction/home watch company from s.clark-burns: MarketingProfs Question 47237

Topic: Advertising/PR

Need A Name For A Construction/home Watch Company

Posted by s.clark-burns on 12/28/2018 at 3:59 PM ET 125 Points

We cant think of a name for our new company. We do all kinds of construction, interior design, landscaping and also offer home watch services.

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Posted by mgoodman on 12/28/2018 at 4:07 PM Accepted

Who is your primary target audience? Where? What is the most important consideration for them when selecting a company like yours? What unique and important benefit do you offer that makes you different from, and better than, your competitors?

You might want to focus your offering somewhat, because the appeal of a great landscaper (for example) might be different than that for an interior designer. Etc. You have listed four different businesses, each with its own characteristics, customer bases, needs, etc. Confusing at best.
Posted by s.clark-burns on 12/28/2018 at 4:12 PM Author

The primary audience I would say would be home owners. People needing work done around the house. It is based in South Florida. The vast scope of work we're able to do is what is giving us the problem with naming it. We had considered Encompass, but unfortunately, it is taken already.
Posted by Jay Hamilton-Roth on 12/28/2018 at 4:20 PM Accepted

A couple of ideas off-the-cuff:
(Miami) All Home (Services)
(Miami) Everything Home (Services)
Posted by Shelley Ryan on 1/15/2019 at 10:58 AM Moderator

Hi Everyone,

I am closing this question since there hasn't been much recent activity.

Thanks for participating!

Shelley
MarketingProfs