Question

Topic: Advertising/PR

Btl Activities For Mobile App

Posted by Anonymous on 250 Points
Hi all,
Hope you're well.
I have launched a lock screen app that pays the users every time they unlock their phones or view the content. The rewards are in the form of mobile top ups, discount vouchers and cinema tickets.

Can i get some innovative ideas about BTL (Below the line) activities of this app?

Thanks in advance.
Have a great day.
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RESPONSES

  • Posted by Jay Hamilton-Roth on Accepted
    Can you co-market with another app maker?
    Can you co-market with local cinema and/or mobile cell-phone providers?
    Can you use location-based push advertising?
  • Posted by Shelley Ryan on Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs

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