E-Marketing - Want some taglines for pregnancy gift products from pamperhamper01: MarketingProfs Question 47037

Topic: E-Marketing

Want Some Taglines For Pregnancy Gift Products

Posted by pamperhamper01 on 8/29/2018 at 4:23 AM ET 25 Points

We are offering pregnancy and new born gifting products so need some taglines for social media marketing and E-marketing.
Thanks

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Posted by pamperhamper01 on 8/29/2018 at 4:24 AM Author

Need some taglines for pregnancy gifting
Posted by Jay Hamilton-Roth on 8/29/2018 at 8:41 AM Accepted

What's unusual/special about your products?
How are they significantly better than what's currently available to customers?
Posted by chiron34 on 8/30/2018 at 1:42 AM Accepted

Have you done a serious analysis of your competition? You need to take account of your competition (online stores as well as local department stores and small shops) so that you can pinpoint the real advantages you have over others, which can then be promoted to attract customers.

The other point of relevance is whether you are selling gift lines you make/produce yourself or re-selling products manufactured by others. If the latter, are other retailers selling exactly the same lines as you, or do you have exclusivity for your sourced lines.
Posted by mgoodman on 8/30/2018 at 3:27 PM Accepted

If the only differentiation you have is a tagline, you have a much bigger problem than the tagline. The best tagline, along with the company name, will convey a unique and important benefit to your target audience. (What is the name of the business? And who exactly is your primary target audience?)
Posted by Shelley Ryan on 9/18/2018 at 12:19 PM Moderator

Hi Everyone,

I am closing this question since there hasn't been much recent activity.

Thanks for participating!

Shelley
MarketingProfs