Get quick marketing insights you can put into action today with our Take 10 Author Series—exclusive webcasts with leading authors in marketing and business. This webcast with Daniel H. Pink covers what really motivates people from his New York Times #1 best-selling book, Drive: The Surprising Truth About What Motivates Us, plus a few exclusive tips that Dan saved just for us.

Do you believe that the best way to motivate people is with fancy prizes and big rewards? Well, if you do, you're wrong. In fact, decades of research have demonstrated that people tend to do their best work when motivated by a feeling of autonomy, a desire for mastery, and a sense of purpose. The good news is that there are concrete steps you can take to tap into these motivators and improve your own performance as well as that of your organization and your team.

In this Take 10, Dan debunks the many myths surrounding motivation and offers a number of tips and tricks for cultivating a true culture of motivation in the workplace. You'll learn how to assess how autonomous people in your organization feel and how to increase that sense of autonomy by relinquishing control. You'll also learn how, as a member of a team, to create a more motivating environment and, to keep yourself motivated, how to conduct a performance review on yourself!