PRO

New Tips on Marketing with LinkedIn Today

Presenter:: Mario Sundar
Broadcast:: Thu., Feb. 25, 2010, 12pm ET (9am PT)
Length:: 90 minutes
Rating:

If you haven't taken a look at LinkedIn lately (or at all), now is the time to revisit the largest business networking site on the Web.

Come see how the newest LinkedIn features can help you reach customers, demonstrated by Mario Sundar, their own Community Manager. He'll also tell you the steps companies are taking to represent themselves effectively on LinkedIn.

Also released for Pro members: A new MarketingProfs case study collection, LinkedIn Success Stories, on how businesses are using LinkedIn for Marketing!

Presenter

Mario Sundar is LinkedIn's Community Evangelist. He has over 5 years experience in the high-tech industry developing marketing initiatives for Fortune 50 brands including Intel, Hitachi and Sun Microsystems. Currently, defining and implementing the social media and community strategy at LinkedIn.

Who Should Attend?

This seminar is for marketing communications, customer service, and sales professionals. Most tips will apply to both the B2B and B2C space.

What Will You Learn?

Better ways to search for people and browse your existing connections
How the LinkedIn survey tool can deliver market intelligence
Which cool apps out there tap into the LinkedIn API to make your connections even more useful
And more to come...

PRO members!

If you're new to LinkedIn, you might want to watch our earlier seminar with Jason Alba, Connecting the Dots: How LinkedIn Can Enhance Your Marketing before you attend this broadcast.

Community, LinkedIn, Marketing Tips, Networking

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Registrants & PRO Members

What Members Say About This Webcast

"LinkedIn is still a mystery for many of us in terms of unlocking its potential. This seminar did a good job of explaining some straightforward things that we're missing, as well as opportunities for deeper development."

"This was a nice summary of how to better use LinkedIn--for business or personal use. If your company profile is bare bones, this seminar will motivate you to fix it."

"We need to investigate the use of LinkedIn for our company use and replaying this event will be critical!"

"Hear an up to date presentation delivered by LinkedIn on how to make yours and/or your company's profile robust to increase your market presence and ultimately the bottom line."

"If you are looking to not only learn about specific marketing topics and resources, as well as learn from your fellow listeners, this is a great option."