Question

Topic: Taglines/Names

Do I Need A Tagline/slogan?

Posted by Anonymous on 10/2/2018 at 2:33 AM ET 25 Points
Hello.. so am a designer i do my own bag designs and i have a brand name so my question is do i have to add a slogan to my brand name?? Coz i can see multiple well known brands has no slogan like Celine, Channel, tory burch.
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RESPONSES

  • Posted by Jay Hamilton-Roth on 10/2/2018 at 8:45 AM Accepted
    A slogan or tagline is not required for your business or brand.
  • Posted by Peter (henna gaijin) on 10/2/2018 at 10:38 AM Accepted
    You don't need one. There isn't a requirement or anything like that for you to have one.

    A slogan or tagline could be beneficial as an added descriptor of what you do.
  • Posted by mgoodman on 10/2/2018 at 11:45 AM Accepted
    You do not need a tagline.

    Depending on what your business name communicates to your target audience, you might want to consider adding a tagline to (a) explain the business name, (b) let your target audience know how they can benefit from doing business with you.
  • Posted by Gary Bloomer on 10/2/2018 at 6:53 PM Accepted
    No, you don't.
  • Posted by wilsonlobo on 10/4/2018 at 1:29 AM Accepted
    It's not needed but it helps in most of the cases. I suggest to have it if you have cracked a good one.
  • Posted by Shelley Ryan on 11/27/2018 at 11:11 AM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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