Question

Topic: Taglines/Names

Catchy Name For Children's Pilates Classes

Posted by jan.trezise on 7/11/2018 at 1:43 PM ET 250 Points
Looking for ideas for names for 2 children's Pilates classes. First for 5-10 years then 11-15 years. Your help would be greatly appreciated.
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  • Posted by Jay Hamilton-Roth on 7/11/2018 at 2:45 PM Accepted
    Where will these classes be offered?
    Why would a parent want to enroll their child in the class?
    How do your classes differ from other Pilates or other exercise/stretching classes in your area?
    Why not simply say "Children's Pilates Classes" to be clear what you're offering?
  • Posted by mgoodman on 7/11/2018 at 4:14 PM Accepted
    Why does the name have to be "catchy?" Who is your primary target audience? Where? What is the objective?
  • Posted by chiron34 on 7/14/2018 at 12:55 AM Accepted
    From the KHE contributors' point of view, the word 'catchy' means different things to different people, even among the marketing experts and the public who will recive the message. Sometimes the best answer is the most obvious, for example: Jan's Pilates Fun for Teenagers or Jan's Pilates Fun for Pre-teens'. An important point here that we need to address, and is covered to some extent by Jay's questions, is what is your competition in the children's Pilates field? Do you have competition that you need to distinguish yourself from, or are you just looking for a marketing statement of intent?
  • Posted by jan.trezise on 7/19/2018 at 6:50 AM Author
    Thanks for comments. There is no competition locally for children's Pilates and I appreciate what you're saying about keeping it simple. However, I feel a catchy name garners interest and ownership for the kids.
  • Posted by Shelley Ryan on 8/2/2018 at 11:57 AM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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