Question

Topic: Other

We Are A Lubricant Manufacturing Company

Posted by Anonymous on 4/13/2018 at 9:09 AM ET 125 Points
we are going to launch a new lubricant range in market and are trying to develop a slogan for our new look products. we are undecided to adopt a catchy slogan for the entire product range which should also enhance the company image as well.
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RESPONSES

  • Posted by Peter (henna gaijin) on 4/13/2018 at 9:46 AM Accepted
    To help you with slogan ideas, it would be helpful to us if we knew where you are located, who your customers are, what is special about this new lubricant such that people would want to buy it over whatever they are currently using, etc.
  • Posted by mgoodman on 4/13/2018 at 1:07 PM Accepted
    Who is your primary target audience? Where? What is the objective of the slogan? What do you want it to communicate? How will you evaluate candidates for the slogan?

    How is the new lubricant range different from the current product line?
  • Posted by Gary Bloomer on 4/13/2018 at 7:20 PM Accepted
    Opt for relevance of catchiness.
  • Posted by Shelley Ryan on 5/10/2018 at 6:08 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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