Question

Topic: Taglines/Names

Crucifix Cabinets

Posted by valariranney1 on 3/24/2022 at 10:16 PM ET 125 Points
I need a catchy tagline for this small company. very good at his art and has been around a long time
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RESPONSES

  • Posted by Jay Hamilton-Roth on 3/25/2022 at 12:02 PM Accepted
    So, who's his customers?
    Where are they located?
    Why do they choose to buy from him?
    What's special about his art?
    What's the name of his company?
    What criteria will you use for tagline selection?
    Why a "catchy" name? Why not an effective name that clearly articulates his uniqueness for his target audience?
  • Posted by mgoodman on 3/25/2022 at 1:36 PM Accepted
    What is the purpose of the tagline? Where will it appear? What, if anything, has been used as a tagline so far? Why do you want a new one?

    Please answer the questions above and those posed in the previous response from Jay Hamilton-Roth. We'll do our best to meet your requirements.

    See also:
    Why you need a Creative Brief: https://bit.ly/htnXoR
    About Taglines: https://bit.ly/1R3Rv3a


  • Posted by chiron34 on 3/26/2022 at 4:20 AM Accepted
    Further to the questions posed to you by my colleagues here at KHE, can you identify the artist's specific competitors? If so, who are they and what taglines do they use? We wouldn't want to recommend a tagline that may already bi use by someone else. Does the artist have a shop with a showroom or are all his sales done online?
  • Posted by Gary Bloomer on 3/27/2022 at 6:13 PM Accepted
    What kind of cabinets are you talking about here?

    Why do you think the tagline needs to be "catchy"?
  • Posted by Shelley Ryan on 5/2/2022 at 11:25 AM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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