Question

Topic: Taglines/Names

New Service Name

Posted by aalbergo87 on 1/10/2021 at 7:23 PM ET 250 Points
I am creating a membership service for minority-owned small businesses to help them learn how to get corporate contracting opportunities (supplier diversity). Membership will include trainings, corporate introductions, networking, strategy sessions, and outreach events.

I need a name for this service and could use some ideas.

Thanks in advanced!
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RESPONSES

  • Posted by Jay Hamilton-Roth on 1/10/2021 at 9:51 PM Member
    Is the service targeting a geographic area?
    Is the service targeting a type of small business (B2B-only for example?)
    How is your service different from your competitor's service?
    Why should someone trust your advice?
    What type of name are you looking for? What criteria will you use to judge names?
  • Posted by aalbergo87 on 1/10/2021 at 10:59 PM Author
    Answers to a few questions: The service is for small businesses of any type, size, and location within the U.S. There isn’t one entity that I’ve found to offer this membership type under one organization. I’m not sure what type of name I’m looking for, nor the criteria. I know this probably doesn’t help, but I usually do not get in the way of creativity, so I’m open to everything.
  • Posted by mgoodman on 1/11/2021 at 9:51 AM Accepted
    DIVERSITY DELIVERS
    Key To Success for Minority-Owned Businesses

    DIVERSITY DELIVERS
    Path To Success for Minority-Owned Businesses
  • Posted by Mike Steffes on 1/11/2021 at 11:39 AM Accepted
    Small Business Building
    The World of Corporate Services
  • Posted by Jay Hamilton-Roth on 1/11/2021 at 12:48 PM Accepted
    The Minor Advantage
    Corporate Contracting Incubation

    The Corporate Edge
    Building Minority-owned Small Business Opportunities



  • Posted by aalbergo87 on 1/11/2021 at 1:25 PM Author
    These are all great. The ideas are percolating in my brain. I'll leave up for a few more hours.
  • Posted by mgoodman on 1/11/2021 at 1:46 PM Moderator
    Why not let us know what you like and dislike about each suggestion? Then we may be able to refine something that works for you.
  • Posted by aalbergo87 on 1/12/2021 at 12:23 PM Author
    Thanks mgoodman. I like the "diversity" or "supplier" focus and this membership service is about helping small businesses grow their business to the (pardon the cliché) next level. It will help them get a seat at the table with introductions while learning how to market themselves better for corporate, municipal, and government opportunities. Hope this helps.
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