Question
Topic: Student Questions
Action Plan Promoted By Boost Juice Exhibition
Related Discussions
- Off Page
- B2b Challenges Faced By Decision Makers In Apac
- Marketing Research
- Companies Changed The Strategy Based On Research
- Marketing Targeting Stragety Of A Music Band
- Competition
- Trade Show Actions
- Blackpink - Strengths And Weaknesses
- Qs About Competitor Audit Analysis
- Final Year University Dissertation Question Help!
- Search more Know-How Exchange Q&A
Community Info
Top 25 Experts
(Student Questions)
- mgoodman 36,291 points
- Gary Bloomer 32,138 points
- Jay Hamilton-Roth 28,001 points
- Peter (henna gaijin) 23,802 points
- Carl Crawford 22,363 points
- wnelson 21,503 points
- Chris Blackman 10,081 points
- Pepper Blue 8,859 points
- SRyan ;] 8,290 points
- Blaine Wilkerson 7,890 points
- steven.alker 6,430 points
- SteveByrneMarketing 6,267 points
- telemoxie 6,160 points
- bobhogg 4,824 points
- MANSING 4,819 points
- Levon 4,419 points
- Mushfique Manzoor 4,218 points
- Corpcommer 3,952 points
- darcy.moen 3,605 points
I made two action plans. One is about arranging activities that need to be carried out before the exhibition, and the other is about promotional activities during the exhibition. The first action plan is to plan the exhibition process and formulate a budget. Book a booth. Determine the sales volume of the product, required documents, exhibition brochure design, exhibition lighting requirements, and booth space requirements. Develop a marketing plan and start the marketing plan. Arrange staff training. Order gifts or promotional items. Print brochures. Air tickets and accommodation need to be booked later. Contact the event sponsor and confirm the completion of the booth display. Check whether all the steps on the timeline are covered.
The second action plan is the activities during the exhibition. The staff of Boost Juice should actively distribute brochures and introduce the brand's products to the audience in front of the exhibition area. Guide the audience to browse different drinks and provide them to the audience to taste. According to the different characteristics of the audience, the staff should make suggestions on their diet or products. For example, viewers who like to exercise but cannot eat foods with high sugar content can recommend nutritious celery juice to help eliminate toxins. Finally, give the audience a small gift and establish a network with the audience to promote future exchanges of ideas and maintain long-term relationships.
The above are my two action plans. I sincerely hope that you can give me some feedback and suggestions for better improvement.Thank you very much.