Taglines/Names - Tagline for Luggage (Suitcase) manufacturing unit from palak2489: MarketingProfs Question 48002

Topic: Taglines/Names

Tagline For Luggage (suitcase) Manufacturing Unit

Posted by palak2489 on 10/8/2020 at 10:15 AM ET 125 Points

Looking for a Tagline for my brand name SPIN Luggage.

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Posted by mgoodman on 10/8/2020 at 12:21 PM Moderator

A few important questions:

Who is your primary target audience? Where? What does SPIN signify? Why might someone in your target audience want your luggage rather than a competitive offering? What do you want the tagline to communicate? What unique and compelling benefit can your target audience expect?

How will you distribute your luggage -- direct or through retail distribution?
Posted by palak2489 on 10/8/2020 at 12:38 PM Author

Target Audience - Rural Indian Market retailers
SPIN depicts a 4 wheeler suitcase (basically a name associated with luggage
Earlier we were the distributers of the luggage and now stepping into manufacturing so we already have a clientele.
We would want tagline to be short and catchy which communicates durability and affordability.

I hope this helps.
Posted by Jay Hamilton-Roth on 10/8/2020 at 10:38 PM Accepted

Affordable Lasting Design
Posted by chiron34 on 10/10/2020 at 9:14 AM Member

Spin Luggage
... It's our luggage but it protects your valuable treasures.

Spin Luggage
... Protects your valuable treasures wherever you travel.