Question

Topic: Taglines/Names

Planning Youth Overnight Camp For 4-h Members

Posted by timmerc on 3/27/2020 at 9:20 AM ET 125 Points
Looking for a catch name for this event it is basically a 1 night overnight camp with team building, outdoor adventures, FUN, friendship building, meet youth from various communities for kids age 8-18, do not want the name camp in the event title. Thanks!
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  • Posted by Jay Hamilton-Roth on 3/27/2020 at 1:49 PM Member
    Why would someone be interested in attending?
    What's the name of the organization that's putting it on? Is the organization well known/trusted in the community?
    Why don't you want "camp" in the name? If you were to describe the event to someone else and couldn't use the word "camp", what would you say in a single sentence?
  • Posted by timmerc on 3/27/2020 at 1:55 PM Author
    Youth that love adventure - Building friends ships, teambuilding, nature, crafts, a night a way from their parents, should attend.
    The event is being put on by 4-H (yes well known, this event would be member exclusive)
    Unfortunately last year the local 4-H camp was cancelled last minute so I don't want to bring up bad blood but the idea is to offer this NEW opportunity!
  • Posted by Jay Hamilton-Roth on 3/27/2020 at 2:16 PM Member
    Could you use something like, "4-H Overnight Craft Adventure"?
  • Posted by timmerc on 3/27/2020 at 2:26 PM Author
    Was hoping for something a little more catchy or rhyming....we use 4-H adventure as a an overall theme.
  • Posted by mgoodman on 3/27/2020 at 6:02 PM Accepted
    Why catchy or rhyming? Do you not feel there is inherent value in what you are offering?

    As a rule, "catchy" and/or "rhyming" names are used when the basic benefit is questionable (or non-existent). Instead of promising a compelling reason-why, catchy names seek to entertain, taking focus away from the value.

    How about something like "4-H Friendship Overnight."

    I'd suggest you keep the focus on the benefit for your target audience -- the "what's in it for them."
  • Posted by Jay Hamilton-Roth on 3/27/2020 at 8:23 PM Accepted
    "Sunset to Sunrise 4-H Fun"
  • Posted by chiron34 on 3/28/2020 at 2:49 AM Accepted
    In view of the fact that the event will only be promoted to 4-H Members, think about this:

    The Annual 4-H Overnight Adventure Experience
    ... If you miss out, there won't be another one 'til next year.
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