Question

Topic: Branding

Bookkeeping Business Name And Tag Line

Posted by diana.george25 on 10/6/2018 at 5:16 AM ET 125 Points
Greetings everyone

I have started a bookkeeping business and wanted some suggestions on a company name and a punchy tag line.

Me and my husband have temporarily blocked Bookeez as a company name, your thoughts on the company name and what would be the appropriate tag line for it



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RESPONSES

  • Posted by Jay Hamilton-Roth on 10/6/2018 at 9:03 AM Accepted
    Who is likely to hire your services?
    Where are they located?
    Are you specializing in a business niche?
    What distinguishes your business from your competitors?
    "Bookeez" may be a good fit or a horrible one (it may read as "bookies", which connotes a betting focus). Why did you select it?
  • Posted by Mike Steffes on 10/9/2018 at 1:05 PM Accepted
    Bookeez could also be taken as people who are extremely into books. But you could make pretty tasty lemonade out of it like this:

    Bookeez
    "The Best Bookkeepers Around. You Can Bet On It!"
  • Posted by alexa on 10/15/2018 at 9:18 PM Accepted
    What is the personality of the brand? Are you going for something buttoned up and professional or playful? What kind of customers will you serve? What is the #1 problem you will be solving for those customers?
  • Posted by Shelley Ryan on 11/27/2018 at 11:17 AM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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