Question

Topic: Taglines/Names

Looking For A Catchy Slogan

Posted by mccallsolutions70 on 4/27/2018 at 10:16 AM ET 250 Points
my business is hiring people to work at home remotely for different companies, the name f my business is McCall Solution but I am looking for a catchy phrase to describe my business. All positions are all customer service based and you work from home. Any suggestions would be appreciated
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RESPONSES

  • Posted by mgoodman on 4/27/2018 at 8:06 PM Accepted
    If you are offering a real benefit for your target audience, why not communicate that in your descriptive phrase instead of trying to be "catchy."

    "Catchy" makes it look like you are trying to distract folks from the real benefit and entertain, or amuse, them with your cleverness.

    Who is your primary target audience? Where? What unique and compelling benefit can they expect if they do what you want them to do? What's in it for them?
  • Posted by Jay Hamilton-Roth on 4/28/2018 at 8:08 PM Accepted
    Why not simply, "Work Globally From Home"?
  • Posted by chiron34 on 4/29/2018 at 12:06 AM Accepted
    McCall Solutions
    ... we help you recruit remote staff.


    McCall Solutions
    ... Remote staff recruitment specialists
  • Posted by mccallsolutions70 on 4/29/2018 at 12:45 PM Author
    Mgoodman you make a great point and it is not that I am not offering a real benefit but I just want my company to be remembered, A lot of people are wary of work at home opportunities so I am looking for a way to get them to click on my website or call my phone so I can at least show them this is a legitimate opportunity. My target audience are stay at home parents(mom or dad) ,students, disabled, retirees, even military spouses because when they move they will not have to find a new job! So any feedback would be appreciated
  • Posted by chiron34 on 4/30/2018 at 12:51 AM Member
    You actually have a dual role, notwithstanding your comments to Michael Goodman. No matter how many clients you get looking for remote work, you need to have the employers on your side to provide the paid work. Maybe you need to split your focus and have a corporate entity focusing on employer recruitment and another with the focus on the folks looking for work. The approach to each is quite different, and from a marketing point of view, difficult to integrate under one banner. However, I applaud your social consciousness in trying to help folks who often do life very tough.
  • Posted by chiron34 on 4/30/2018 at 12:57 AM Accepted
    I just had another flash of inspiration. Maybe you should check out a few websites of Virtual Assistants, who work permanently in the remote world of work. I'm sure those sites will give you some good ideas for getting your message across to both your targets.
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