Question

Topic: Taglines/Names

Tag Line Needed For Custom Tshirt Business

Posted by dancemomlifellc on 2/6/2018 at 9:16 AM ET 250 Points
My company is named Dance Mom Life and I will initially be making and selling dance themed t-shirts and tank tops. I will also make custom/personalized shirts. I will eventually expand to offer other items and themes. I am looking for a tag line or slogan to put on my business card that will give people a good idea of what I do.
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RESPONSES

  • Posted by mgoodman on 2/6/2018 at 10:22 AM Moderator
    Who is the primary target audience? Where? How will the target audience learn about your business? Where will they see/hear the tagline?
  • Posted by dancemomlifellc on 2/6/2018 at 11:20 AM Author
    The start-up target audience will be dance parents and dancers, but will expand with time. I am starting small so word of mouth locally (GA) will be important. I will put the tagline on my website, business card, company shirts, etc.
  • Posted by mgoodman on 2/6/2018 at 12:20 PM Moderator
    Possible taglines:

    - For the love of dance

    - Support your special dancer

    - We (heart <3) dance

    - Show your love and support
  • Posted by Mark on 2/6/2018 at 6:25 PM Accepted
    Hi I've been down this exact route before, forget about any name that hints at t-shirts and go for a name that sums up the activity the wearers participate in.

    I came down to this area after weeks of contemplation: URBAN ESSENTIALS URBAN LEGENDS

    Brain storm from this point of view maybe helpful, good luck.
  • Posted by Mark on 2/6/2018 at 6:27 PM Member
    Or even: TOP ESSENTIALS TOP LEGENDS?
  • Posted by Gary Bloomer on 2/6/2018 at 6:31 PM Member
    I agree with Mark: focus on the activity:

    Active Dance Wear
  • Posted by dancemomlifellc on 2/7/2018 at 9:26 AM Author
    Thank you all for your thoughtful advice! It's really helpful!
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