Question

Topic: Taglines/Names

Catchy Name And Tagline. For Competitive Exam Ins

Posted by educaredelhi on 1/16/2018 at 9:32 AM ET 25 Points
We are starting a new coaching centre in India. The center train the students for all competitive exams conducted in India along with Spoken English and personality development. Also we provide coaching for school student.
Suggest us a catchy name and tagline.
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RESPONSES

  • Posted by mgoodman on 1/16/2018 at 11:53 AM Accepted
    Even before we begin to explore options for a name and tagline, you need to focus on the definition of your target audience, and the unique and compelling BENEFIT they can expect from you. Simply saying you are a coach is not a benefit, even if you are a very good one.

    Who is the primary target audience? Where? What is the important benefit for your target audience? How will your service improve their lives? How will they FEEL after you've worked your magic on them?
  • Posted by Gary Bloomer on 1/16/2018 at 7:13 PM Member
    Please give me one good reason why the name has to be catchy.
  • Posted by Shelley Ryan on 2/6/2018 at 4:35 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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