Question

Topic: Taglines/Names

A Better Name For A New Discussion Platform?

Posted by kajmagnus3 on 1/11/2018 at 9:50 AM ET 250 Points
Hello,

I'm looking for a name, and domain name, for a discussion platform, where good solutions and ideas rise to the top, leading to better decisions. There're discussion forum topics, and also Slack like chat features.

Which names below do you like the most (or dislike the least)? Can I ask for your 1st, 2nd and 3rd and 4th choices?

Converze
Somesense
Talkyard
Upsense
Makesenze
Senseup
Dialogz
Flarum
Nouz
Uttertalk

Or can you think of something even better? (or less bad)

Or if you can think of some on-topic words that I could experiment with?

Currently the software is called EffectiveDiscussions, but that's too generic / boring, and too long.

Thanks & regards. And if you have posted a question recently, feel free to tell me and I can have a look.
/KajMagnus
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RESPONSES

  • Posted by Jay Hamilton-Roth on 1/11/2018 at 10:05 AM Member
    To pick from your list, it would help me to understand who specifically is likely to use your platform and why. What age, location, content, specific niche, etc.?

    For another couple of name suggestions, how about "Effectively Great" or "Great & Effective" (from your existing software name)?
  • Posted by Mike Steffes on 1/11/2018 at 10:29 AM Accepted
    Buoyancz
    "Where Great Ideas Rise to the Top"
  • Posted by kajmagnus3 on 1/11/2018 at 10:34 AM Author
    Hi @Jay Hamilton-Roth, that's a good question. 1) Open source projects use this kind of software, to talk with their users and contributors. And 2) internet tech companies use this kind of software to give support to their users, and create communities around their Software-as-a-Service. And 3) I hope it'll be useful for politicians and citizens, to plan the future together, coming up with good ideas and decisions in politics. And 4) I hope that non-profits will use the software to coordinate with volunteers and gather feedback, and answer questions, and making decisions about how to help people-in-need in the most effective ways. — When I started building the software, the ones I wanted to use it, was first and foremost "people-who-change-the-world" (and still is).

    Maybe it'd be helpful if you could have a look at the homepage; then you'll see the title & intro section too: www.effectivediscussions.org
  • Posted by Jay Hamilton-Roth on 1/11/2018 at 11:04 AM Accepted
    You mention that groups already use similar software. So why would they switch from what they have? How much better can you prove your software is? Instead of hoping that a group will use your software, I suggest that you narrow your focus to appeal to a group that doesn't have a great solution, and create a name that speaks to their needs. A generic name isn't likely to magically attract interest for all the groups you've mentioned.
  • Posted by mgoodman on 1/11/2018 at 12:31 PM Accepted
    You share a problem that has plagued decision support software and service providers for years: explaining the benefit for the target audience in a clear and compelling way. "Better decisions" is very difficult to define and measure. No manager wakes up in the morning and says, "I'd like to find a way to make better decisions today."

    In fact, most folks probably believe they are making pretty good decisions already. How do you identify and measure the quality of a decision? How do you demonstrate that your software actually works to deliver on your promise?

    You might start by writing up a case study that demonstrates how your solution provided a measurable benefit for a specific client. That way a prospect would get the idea and the benefit promise would be more concrete.
  • Posted by Shelley Ryan on 2/6/2018 at 4:31 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
  • Posted by kajmagnus3 on 2/7/2018 at 4:11 AM Author
    Hi! Oh I was going to reply but forgot. I've chosen a name already: Talkyard. (my 65-70 years old parents came up with the name :- ) and people in the age 20-50 at the coworking space where I work, like it :- ) they're fairly close to the target customer: many small companies and non-profits.)

    Anyway:

    @Jay Hamilton-Roth wrote: "who specifically is likely to use your platform and why?" — probably small organizations. They could be doing mostly anything. Small companies or non-profits. Typically forum software is used for all different kinds of purposes. — But I'd like to see if it can be used for politics and discussing how society can be improved.

    @Jay Hamilton-Roth wrote: "You mention that groups already use similar software. So why would they switch from what they have?" — this is primarily intended for organizations that don't currently have any discussion system. Or are tired of using a combination of different. E.g. someone used Reddit + Disqus, but wanted something they could place at their own domain, instead of over at Reddit.

    "Instead of hoping that a group will use your software, I suggest that you narrow your focus to appeal to a group that doesn't have a great solution" — that seems like a good idea. I suppose the group would be organizations without any forum at all right now.

    @mgoodman wrote:

    "explaining the benefit for the target audience in a clear and compelling way".
    "Better decisions is very difficult to define and measure. No manager wakes up in the morning and says, I'd like to find a way to make better decisions today."
    — good point. I removed that part.

    Now I wrote:

    "Create a community
    where your users get their questions answered, and can discuss ideas,
    making you popular, and your users happy."

    I hope that isn't too terrible.
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