Know-How Exchange : Branding

Where is the hotel located?
Why would someone choose to come to your hotel - is the sharing of culture the perceived "draw"? Who specifically is likely to be interested in sharing their culture (age/gender/demographic)?
What other amenities do you offer that distinguish your hotel from others in your area?
What's the name of the hotel?

Hi kokhodzebela,

Sounds like a great idea but coming up with a tagline is much more than just putting together words that sound good. It has to bring meaning to the experience for your customer.

A couple things that come to mind...

Where is your hotel?
Is a diverse cultural hotel experience important to your customers?
What problem is your hotel going to solve for your customer? Don't think surface... think deeper. What deep, internal problem will you solve for your customers?

It's okay if you can't put your finger on it. It's not easy to figure out.

Finally, what kind of transformation are they going to experience as a result of staying at your hotel?

If you need guidance, write back, I'd be happy to steer you along.

Grateful,
Christian

Where and who are your customers? What important benefit are they seeking (that you provide)? Are they on a business trip, conference, or vacation/holiday? Singles, couples, family? How do they find you? Where will they see or hear the slogan?

You may try these:
Culture Shared..Happiness Spread
Cultural Living has a new destination
Share your culture with comfort stay
Sit. Relax. Share. Its all about your culture

Regards
Rakesh Jain

Come sail away