Question

Topic: Taglines/Names

Mdf Manufacturing Company

Posted by kashifbhatti786 on 10/20/2017 at 10:15 AM ET 25 Points
its a MDF board manufacturing company the message we want to deliver is that we are nature friendly company which believe in sustainable forestry and use 0% natural wood and per-mote agree forest to keep balance in supply and demand and aggravate trees which grows with in 4 to 5 years.
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RESPONSES

  • Posted by mgoodman on 10/20/2017 at 11:20 AM Accepted
    What is the name of the company? Who is your primary target audience? Where? What is important to the target audience?

    Help us understand the objective. It will give us important guidance as we consider a tagline that will work for you.
  • Posted by telemoxie on 10/21/2017 at 9:03 AM Accepted
    Be careful with buzzwords and abbreviations in your marketing. I believe that you are referring to "medium density fiberboard" when you say, "MDF." (that's what I found when I googled MDF).

    And so I wonder, how are you distributing the product? Are you attempting to sell to lumberyards and home supply stores? Are you intending to sell to manufacturers, such as cabinetmakers? Are you attempting to sell directly to end-users?

    Personally, if I were a buyer for Home Depot, I would not care even one little tiny bit whether or not your product is sustainable. If I were a, "tree hugging" consumer, I would care a great deal.
  • Posted by Jay Hamilton-Roth on 10/21/2017 at 7:14 PM Accepted
    (Aside: Home Depot is actually one of the leaders of ethical sourcing and sustainable wood volume purchasing - https://corporate.homedepot.com/responsibility/products)
  • Posted by Shelley Ryan on 11/8/2017 at 6:33 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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