Question

Topic: Taglines/Names

Name For Internal It Newsletter For It Team

Posted by vasudev_kamath on 9/15/2016 at 5:29 AM ET 125 Points
Need a name for internal IT newsletter for IT team. Teh newsletter will be in both web and App format.
The theme would be Digitalisation and it should mak employees realise Digitalisation is different than Digitisation & Automation.

The name in no way should make employees feel this is just another newsletter. The name should be easy to say & remember and help employees connect with the theme and make them come back to the application more often to read & contribute.

Thanks for your suggestions
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RESPONSES

  • Posted on 9/15/2016 at 11:07 AM Accepted
    The best way to ensure that employees "connect with the theme and ... come back to the application more often to read & contribute" is to ensure that the content is valuable to them. It's unlikely that the name of the newsletter itself will do much for either of these objectives.

    What's the name of the company? Where is your target audience located? What is important for them? How will this newsletter make their lives better?
  • Posted by Mike Steffes on 9/15/2016 at 12:57 PM Accepted
    IT Network Forum
  • Posted by Jay Hamilton-Roth on 9/15/2016 at 9:43 PM Accepted
    Can you share the details of what Digitalisation means to your IT team's direction? What initiatives/goals are you aiming for? What's the benefit to the team? The company?
  • Posted by Shelley Ryan on 11/14/2016 at 5:39 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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