Question

Topic: Strategy

Traction

Posted by thennavan0411 on 8/12/2016 at 9:18 AM ET 125 Points
we launched a product called offersplit where people can create a deal by themselves and invite the people around them to share the deal. Lets say dominos give buy 1 get 1. I make an offer out of it and invite people to share it. It's specifically for young crowd. How we can take offersplit forward? we are a startup. Don't have funds at all for marketing on a huge scale. What are the cost effective ways to market it?
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RESPONSES

  • Posted by Jay Hamilton-Roth on 8/12/2016 at 11:45 AM Accepted
    How much do people LOVE your product now?
    I assume there's a cost for the product - can you offer a free 90 day trial of the product to encourage people to share it?
    What mechanisms do you have in place to make it easier for users to invite others to get your product (trial)?
    Have you started collecting stories and/or measured how much $ people are saving?
  • Posted by thennavan0411 on 8/12/2016 at 11:52 AM Author
    Thank you so much Jay!! As far as product is concerned we been receiving positive reviews. It's free of cost. An android app and ios will be launched soon. You just post a deal and people around you will know about your deal via notifications. In google maps the deals will be seen. It's pretty simple. we have started digital marketing via facebook, whatsapp etc. Here, users themselves have to create deals to start with not store owners.
  • Posted by Shelley Ryan on 10/28/2016 at 5:05 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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