Question

Topic: Taglines/Names

Need A Name For Mobile Money Market Payment Solu

Posted by vasudev_kamath on 5/26/2016 at 3:29 AM ET 500 Points
Need a creative/easy to recollect name for New Mobile Money market payment solution

The Details

What does it do for the end-user?

Is a digital wallet for funds or any stored value.
Transfer money across the table or around the world.
Top up mobile accounts with airtime and data.
Pay online or in-store, with a card linked to your wallet.

Who is the customer?

Service and application providers who want to offer Mobile Financial Services to their users

How is it consumed?

A modular suite of services including:

A white-label mobile app and website
API for in-app integration

You can make up words or combine words to create something unique.

Rules

The product is aimed at a global market, so the name should not be currency or country specific. Ex. no variations of dollars or rupees.

Keep the name short and fun. One or two words should do it. You can offer an explanation with each name suggestion if you like.

It can’t be an existing product name.

Some existing mobile wallet player in market are:

https://www.paymentssource.com/gallery/9-mobile-wallets-going-global-3021348-1.html

https://www.socialbeat.in/2015/09/29/top-10-mobile-wallets-in-india/

Thanks in advance for your inputs


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RESPONSES

  • Posted on 5/26/2016 at 5:36 PM Moderator
    What is the core positioning benefit you provide to service and application providers? How is that different from what your competitors offer? Why should they sign up with you instead of a competitor? (Think BENEFIT, not features.)

    What is the unique and important benefit you provide end users, if any? Or do they just use whatever the service provider presents to them?
  • Posted by saul.dobney on 5/27/2016 at 4:21 AM Accepted
    MoneyPocket

    Wallex

    Deb ("Deb it please")

    Spondoolies

    SafePurse

    Quidit

    Keypay / Quaypay

    Yes!
  • Posted by Jay Hamilton-Roth on 5/27/2016 at 6:05 PM Accepted
    New Pay
    Nu Pay
    Pay EZ
    Pay Anywhere
    Pay Pocket
    World Wallet
  • Posted by Shelley Ryan on 7/14/2016 at 7:06 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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