Question

Topic: Taglines/Names

Financial Seminar For High School Students

Posted by terrydmore on 3/4/2016 at 12:20 PM ET 25 Points
We are having a seminar for financial aid and scholarships information for rising sophomore and juniors. This is open to parent and students and we would love something catchy that will bring them into the seminar.
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  • Posted by Jay Hamilton-Roth on 3/4/2016 at 12:58 PM Accepted
    A catchy name (alone) isn't likely to bring 'em in. A name that convinces them that your presentation is more than worth the time (and perhaps expense) of attending your seminar. Why is your seminar the best thing for these people? How do you know?
  • Posted on 3/4/2016 at 1:55 PM Accepted
    The "catchy" thing that will bring them into the seminar is an important and compelling benefit. If you don't have that, you are wasting your time (and potentially theirs as well).

    Worry less about the catchy name and more about the benefit your target audience can expect if they show up. Once you have articulated that benefit, let us know and we'll come up with a name that will work for you.
  • Posted by Shelley Ryan on 6/30/2016 at 6:06 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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