Know-How Exchange : Taglines/Names

Who is your primary target audience? Where? What's important to them? How do they decide whether they need a wellness counselor, or whom to select? How do they describe the benefit they want/expect? What words do they use?

What are your qualifications? How are you different from, and better than, the other options in your area? Why should someone in your target audience choose you?

If you can answer these questions, we will be better able to come up with a great name for your business.