Question

Topic: Taglines/Names

Need Help With A Name For My Signature Program

Posted by nancy on 10/29/2015 at 7:52 PM ET 250 Points
I want a clever and catchy name (I'm the No Nonsense Entrepreneur) for my signature program which is about the marketing basics of a startup/solopreneur company that is on a limited budget so they must do the work themselves. Takes them through the steps of what you NEED to do to keep your business going forward (getting clients, creating packages, etc.) Its about getting UNSTUCK when you dont know where to begin...


I'm BLANK and it's driving me crazy!! I need a name in 24 hours to go into a presentation! YIKES!
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RESPONSES

  • Posted on 10/29/2015 at 8:18 PM Accepted
    Take some pressure off yourself. The name does NOT have to be clever or catchy. In fact, "clever" and "catchy" are adjectives you want to avoid. They signal that you don't have a meaningful benefit to offer, so you are trying to amuse rather than inform.

    Why not make it clear what you do: "Launch Master" or "Shoestring Success" are names that suggest an important benefit to the target audience you're describing. Ultimately those will be more meaningful and memorable than a "clever catchy" name.
  • Posted by Jay Hamilton-Roth on 10/30/2015 at 8:12 AM Accepted
    Perhaps a name like "Starting From Nothing" (which connects to "No Nonsense") would serve you? Or, "(Go) From Panic To Success"?
  • Posted by Shelley Ryan on 12/2/2015 at 4:21 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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