Taglines/Names - Brand NAME from Anonymous: MarketingProfs Question 44650

Topic: Taglines/Names

Brand Name

Posted by Anonymous on 10/19/2015 at 7:06 AM ET 250 Points

I NEED A BRAND NAME AND SLOGAN FOR MY LAPTOP BAGS SELLING WEBSITE.

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Posted on 10/19/2015 at 8:19 AM Moderator

Who is your primary target audience? Where? What unique and important benefit do you offer them? Why should they buy from you? What do you want the name and slogan to communicate? Where/how will your customers learn about you?
Posted on 10/19/2015 at 9:31 AM Author

Online website design for selling laptop bags and target audience is lower and upper class i am providing online delivery facility i need ka website name and tagline
Posted on 10/19/2015 at 9:36 AM Author

Online website design for selling laptop bags and target audience is lower and upper class i am providing online delivery facility i need ka website name and tagline
Posted on 10/19/2015 at 12:08 PM Accepted

The market you've described includes SEVERAL BILLION people. You will never be able to reach even a small fraction of them. I'd suggest you narrow your focus and target just a small segment of your market -- in a limited geography or with specific needs, etc. Shoot for a segment in which you can dominate the market without having to spend more in advertising and promotion than you can expect to recover in sales/profit.

If you will provide specific answers to the 6 questions above, we can come up with a suitable name and tagline for your business.