Question

Topic: Branding

Branding Longevity

Posted by Anonymous on 10/29/2005 at 9:27 PM ET 25 Points
Are all brand names destined to die? Can a brand name last forever? If so, why? If not, why not?
To continue reading this question and the solution, sign up ... it's free!
SUBSCRIBE
Or, SIGN IN

RESPONSES

  • Posted by Carl Crawford on 10/30/2005 at 2:58 AM Accepted
    Nothing lasts forever, all it takes is one mistake and the brand is destroyed.

    Brands need to keep changing to meet there needs of the customer, if they dont change they will become stail and die.
  • Posted by Carl Crawford on 10/31/2005 at 1:13 AM Member
    Dont forget - coke, dickiess, ford etc
BACK TO TOP

Post a Comment

Related Discussions

Community Info

Top 25 Experts
(Branding)