Question

Topic: Student Questions

What Kind Of Benefits Do Celebrity Endorsements Generate For A Brand

Posted by Anonymous on 7/14/2004 at 3:20 AM ET 125 Points
How does celebrity endorsement benefit a brand
WHat are the key advantages for celebrity endorsements?
What are the categories in which celeb led endorsements work?? Are they category specific or can be used across are product categories?
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  • Posted by SRyan ;] on 7/14/2004 at 3:39 AM Member
    Shveta, this sounds like a student question. Is it?

    I recommend you try the Search Questions link on the right side of the page. Use the keyword "celebrity" and you'll find that your question has been asked AND answered several times.

    Shelley
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