Friday Forums
MarketingProfs Friday Forums are free mini conferences happening every month for you to explore B2B marketing themes alongside B2B marketing experts and peers who get your specific B2B challenges and needs. Set in a virtual environment where you can participate with fellow attendees and presenters as you learn, you'll walk away with actionable tips to improve your B2B marketing strategy.
Upcoming
Marketing Planning Friday Forum
Time flies when you're having fun! And as we approach the start of Q4, it's time to start thinking about planning for next year. These three expert-led sessions will set you up for success in 2026.
Sponsored by Cvent.
See the ProgramRecent Forums
All Friday Forums
B2B Marketing Trends Forum
AI Friday Forum
Content Marketing Friday Forum
Website Experience Friday Forum
Video Marketing Friday Forum
Email Marketing Friday Forum
Interested in Sponsoring a Friday Forum?
Become a SponsorFrequently Asked Questions
What's the difference between a Friday Forum and a webinar?
Our Friday Forums are mini conferences in an online environment, each including two or three sessions with a running chat throughout the presentation, a free resource library, and spaces to meet with the event sponsor and team MarketingProfs. It's kind of like registering for three webinars in one... with extras. While MarketingProfs Friday Forums are each organized around a single aspect of marketing—for instance a topic, a framework element, or a business type—each session addresses that theme with a unique subject, voice, and perspective. Also, while Friday Forums are sponsored, MarketingProfs curates the non-sponsored sessions to ensure our audience gets high-quality, actionable information.
I can't attend the day of the event, but I'd still like to watch the sessions. Will it be recorded?
Of course! Work (and life) sometimes just gets in the way, but that doesn't have to be the case with a MarketingProfs Friday Forum. We make the recordings available to stream for 90 days after the live event date. Register today so you don't forget, and we'll send you a reminder when the sessions are ready to (re)watch.
You say your Friday Forums are free, but are they really?
Put your wallet away... our Friday Forums really are free. So long as you're a MarketingProfs member (yes: even a free member), all of our Friday Forums are free. But you do need to register to attend; our Friday Forums are made free in part by sponsor support, so we're obligated to provide them with registrant info in exchange for that (you're a marketer; you know how this works). Part of registering is acknowledging you understand your data will be shared with them and that we've been transparent about this.
I'm ready to learn! How do I join in?
First step is to register! Then, on the day of the live event or during the 90-day on-demand period, you can select the "Watch" button from the Friday Forum description page. Be sure you're signed in with the email address you used when registering. Alternatively, you can jump in straight from your Learner Dashboard—look for it listed in the "My Events" list. Once you enter the Friday Forum environment, scroll down to "Sessions" to watch the presentations and download slides. To check out articles, e-books, and videos provided for a Friday Forum, click on "Resources."
