No business that strategizes around making people happy by giving them a voice and a sense that they have a stake in your business will experience less wealth. In the simplest sense we are talking about building relationships and communities around our business and the products and services we produce.


Here's the bottom line: Putting people first is a different and a better way to think and to measure success. When we filter everything we say and do through the "putting people first" principle, we end up with a company that features the following:
1. The best products and services we can produce, because that is what people want and need.
2 Employees who are enthusiastic about their jobs and are given the responsibility and the ability to always say "yes" to customers by providing a solution, because that is what people want and need.
3. Products and services that offer great value at a fair price, because that is what people want and need.
4. A growing number of loyal and new customers, because you provide what people want and need.
5. Strong revenues and increased margins, because you provide what people want and need.
6. A company that never violates its values or acts unethically, because your focus is on people, not profits.
7. A company that communities vie for, because you provide what people want and need.
Of course, for any model to work, you must believe, you must be passionate in that belief and you must work hard to make the business achieve its goals and objectives.