Get Customers Through Your Digital Door [B2B Content as CX Working Webinar]

Your customers are on a journey. They start with a problem. They ask questions and research solutions. And if your content answers their questions, you'll become their destination.

Create a map for this part of their journey. With a detailed customer journey map, you'll give interested prospects what they need when they need it. They'll trust your expertise and pre-qualify themselves, knowing that your company will solve their problem.

In Session 3, you'll discover:

• The content and tools that build trust in your solutions
• How to use 'micromapping' to address unique customer inquiries (so your customers don't get stuck along their journey)
• Why your content doesn't stand alone—and what you can do to align the customer's journey with your content strategy
• How to build micromapping templates to quickly create new answers to unexpected questions
• And more

Don't let your prospects struggle to find answers on their own. With a customer journey map, you'll give them the answers they need, while setting yourself up as a trusted partner. Register now and join host Jeannie Walters for Get Customers Through Your Digital Door.