Continually bombarded with outreach emails and LinkedIn requests, most B2B buyers don't have much time.
So how can sellers break through?
An infographic (below) from RAIN Group explores how to get on buyers' radar.
Specifically, it looks at five key Ws to focus on when connecting with buyers: Whom you're targeting; what content they want; where they want to hear from you; when they want to hear from you; and why they typically accept meetings.
Check out the infographic:
Enter your email address to continue reading
The 5Ws of Connecting Effectively With B2B Buyers [Infographic]
Don't worry...it's free!
Sign in with your preferred account, below.
ABOUT THE AUTHOR
Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
You may like these other MarketingProfs articles related to Demand Generation:
